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101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential

  • Apprenticeship, Businesses

When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his journey would be one of 25 stories we’d celebrate this year—stories of transformation, impact, and measurable results for the organizations that believed in the power of apprenticeship.

“My advice to those trying to get started in IT would be to create a blueprint for what your journey will look like,” Brad Chaffee, MAXX Alum, shared in his interview. He knows what it means to start over, rebuilding and striving to bring value into a new industry. And we have been inspired by many like Brad.

His story is just one story among many. This year, MAXX Potential celebrated 25 technologists launching and advancing their careers in technology, and we couldn’t be more proud. As the handshake between aspiring technologists and industry experience, MAXX Potential walks the tightrope of measurable impact with our Customers while also helping to develop the skills of our tech Apprentices.

The Numbers Tell A Story

Over the last year, Customers from healthcare to financial services have partnered with our technology Apprentices to tackle critical projects. From automating data workflows to building custom applications, they’ve come to us for Security Operations & Support Desk, Enterprise Platform Support, Intelligent Automation Solutions, and Application Development. If your team is struggling to find time for innovation, reach out to tell us about your project.

Efficiency is the standard that we measure all operations by, and we have helped Customers streamline their workflow. One Customer spent 20 hours weekly on manual data entry—now automated in 2 hours. Multiply that across dozens of projects, and we’ve eliminated 15,000 hours of manual work this year. In a successful Client-Apprentice Partnership, we’ve helped Customers assess and find areas of improvement where simple automations will eliminate cumbersome copy and paste processes. Now they can work smarter and focus their energy on closing the next deal.

Tech Apprentices power the work we deliver for Customers every day, constantly deepening their expertise through our Level Up program. We’re proud to watch them grow into confident technology professionals.

Beyond the Metrics: The Human Impact

When Customers work alongside MAXX Potential, they invest in real people bringing fresh energy and modern perspectives to solve their toughest challenges. This is a powerful way of growing the technology ecosystem and developing technology professionals. Frequently, these engagements evolve into long-term relationships where the Apprentice transitions directly onto the Customer’s internal team.

Aspiring technologists who become MAXX Apprentices show up ready to work. Some may have clear skill sets; others jump into a variety of projects, discovering new interests within the tech industry. MAXX Alum Cassidy shared in her interview, “Don’t pigeon-hole yourself, or be afraid of a role that may seem “boring,” or not in your realm of interest.”

This learning mindset is vital, and it gives MAXX Apprentices an edge when working on Customer projects. MAXX Apprentices and Alumni embrace continuous learning from day one of our Career Lab, and MAXX Alum Sonjay expressed, “The best way for me to learn is by following along with guides to get the basics and then trying to do my own side project so that the knowledge can be engrained.” 

What This Means for MAXX Customers

MAXX Customers come to MAXX Potential to get a job done, and while Apprentices complete projects, these Customers become a crucial part of developing technologists. They tap into the hunger for knowledge from Apprentices and see what the team is capable of doing. Like Brad, every Apprentice brings dedication and fresh perspective.

Ready to deliver your 2026 projects while developing the next generation of tech talent? You get immediate results with the opportunity to hire proven talent you’ve already worked with. Let’s talk about how our Apprentices can drive results for your organization. Tell us about your project.

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

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Every Tech Experience Expands Your Abilities as a Technologist

Alumni Success Story with Jay Spanos, Support Engineer at Synergy Technical

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101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential

  • Apprenticeship, Businesses

When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his journey would be one of 25 stories we’d celebrate this year—stories of transformation, impact, and measurable results for the organizations that believed in the power of apprenticeship.

“My advice to those trying to get started in IT would be to create a blueprint for what your journey will look like,” Brad Chaffee, MAXX Alum, shared in his interview. He knows what it means to start over, rebuilding and striving to bring value into a new industry. And we have been inspired by many like Brad.

His story is just one story among many. This year, MAXX Potential celebrated 25 technologists launching and advancing their careers in technology, and we couldn’t be more proud. As the handshake between aspiring technologists and industry experience, MAXX Potential walks the tightrope of measurable impact with our Customers while also helping to develop the skills of our tech Apprentices.

The Numbers Tell A Story

Over the last year, Customers from healthcare to financial services have partnered with our technology Apprentices to tackle critical projects. From automating data workflows to building custom applications, they’ve come to us for Security Operations & Support Desk, Enterprise Platform Support, Intelligent Automation Solutions, and Application Development. If your team is struggling to find time for innovation, reach out to tell us about your project.

Efficiency is the standard that we measure all operations by, and we have helped Customers streamline their workflow. One Customer spent 20 hours weekly on manual data entry—now automated in 2 hours. Multiply that across dozens of projects, and we’ve eliminated 15,000 hours of manual work this year. In a successful Client-Apprentice Partnership, we’ve helped Customers assess and find areas of improvement where simple automations will eliminate cumbersome copy and paste processes. Now they can work smarter and focus their energy on closing the next deal.

Tech Apprentices power the work we deliver for Customers every day, constantly deepening their expertise through our Level Up program. We’re proud to watch them grow into confident technology professionals.

Beyond the Metrics: The Human Impact

When Customers work alongside MAXX Potential, they invest in real people bringing fresh energy and modern perspectives to solve their toughest challenges. This is a powerful way of growing the technology ecosystem and developing technology professionals. Frequently, these engagements evolve into long-term relationships where the Apprentice transitions directly onto the Customer’s internal team.

Aspiring technologists who become MAXX Apprentices show up ready to work. Some may have clear skill sets; others jump into a variety of projects, discovering new interests within the tech industry. MAXX Alum Cassidy shared in her interview, “Don’t pigeon-hole yourself, or be afraid of a role that may seem “boring,” or not in your realm of interest.”

This learning mindset is vital, and it gives MAXX Apprentices an edge when working on Customer projects. MAXX Apprentices and Alumni embrace continuous learning from day one of our Career Lab, and MAXX Alum Sonjay expressed, “The best way for me to learn is by following along with guides to get the basics and then trying to do my own side project so that the knowledge can be engrained.” 

What This Means for MAXX Customers

MAXX Customers come to MAXX Potential to get a job done, and while Apprentices complete projects, these Customers become a crucial part of developing technologists. They tap into the hunger for knowledge from Apprentices and see what the team is capable of doing. Like Brad, every Apprentice brings dedication and fresh perspective.

Ready to deliver your 2026 projects while developing the next generation of tech talent? You get immediate results with the opportunity to hire proven talent you’ve already worked with. Let’s talk about how our Apprentices can drive results for your organization. Tell us about your project.

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

READ MORE

Every Tech Experience Expands Your Abilities as a Technologist

Alumni Success Story with Jay Spanos, Support Engineer at Synergy Technical

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Trick or Treat: What Real-World Tech Work Looks Like vs. What People Expect

Unmasking Myths About Tech Careers

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Inside a Successful Client-Apprentice Partnership

Building Strong Teams Through Smart, Human-Centered Matching

By MAXX Potential

  • Businesses

Successful partnerships don’t start on Day One of a project; they start long before that. It begins with a deep understanding of our Customers’ needs and a clear sense of how our Apprentices can help meet them. At MAXX Potential, we seek out aspiring technologists who show grit, adaptability, and a strong desire to grow. So by the time they reach your team, they’re ready to contribute and exceed expectations. Since we know what we do best, we’re able to deliver real value to our Clients.

What Makes a Successful Partnership?

A successful partnership is built on a strong foundation of both parties knowing what they need from the relationship. Through smart communication, the Customer scores a solution to a problem they’re facing, and MAXX Potential Apprentices flex their skills in a real project. And while it would be easy to list out all the values that are essential to a great partnership, there are other details that can help a partnership’s success.

What the Customer Needs

Every company is different. From structure to culture, every business is going to bring a unique flavor to the conversation. When MAXX Potential works with a new Customer, our team is seeking to understand not only the practical information around the Customer’s needs but also the team’s specific energy. Does the Customer want an in-person Apprentice? Do they have specific rules around communication?

“We’re heavily engaged.” Rahim Islam, MAXX Potential Director of Operations, shares. “We’re building those relationships, doing check-ins, ensuring quick remediation, and providing problem solving where needed.”

Customers come to MAXX Potential for transformative tech solutions. We partner with small and midcap businesses to unlock potential through Intelligent Automation and upskilling, while large enterprises rely on us to cut managed service costs and strengthen their talent bench. Whether a Customer needs IT support, automation, or skilled people, we’re here to help.

Customers need a job done, and they recognize MAXX can do it while also tapping into the value of tech Apprenticeship. When Customers work with MAXX, they are a part of the ecosystem that is nurturing future expert technologists. They see the benefit of integrating driven, up-and-coming technologists who are eager to make an immediate impact. MAXX Customers want someone who is going to roll up their sleeves and deliver outstanding work.

Smart Matching Apprentices

Once there is a solid understanding of the work the Customer needs, it’s time to find the right fit Apprentice. MAXX Potential seeks folks who have a strong value match with our company values of perseverance, initiative, curiosity, collaboration, and authenticity. The secret sauce is to find the people who have the grit and delight to thrive in technology.

“It’s finding that right individual who is going to be the scrappy, hungry person with strong initiative.” Rahim talks about how MAXX Potential selects Apprentices. “The person with perseverance is likely to be a runaway success. Our goal is to identify the candidate that will exceed expectations.”

Some aspiring technologists join MAXX Potential, and they have all the skills necessary to hit the ground running. All they needed was a foot in the door. Others come to MAXX Potential with raw talent and just need the right support to reach their full potential. We work with individuals, and we strive to land a match for our Customers that will exceed expectations.

How We Support Customer Success

At MAXX Potential, customer success starts with listening. We take the time to understand each client’s unique environment from technical needs to communication style. Our goal is to provide tailored solutions and the right Apprentice match. 

Whether building a custom support desk to manage diverse system issues within tight timeframes or preparing Apprentices to succeed in client interviews, we stay engaged at every step. Through a rigorous vetting process and the mutual support built into the MAXX ecosystem, every engagement is designed for long-term success. This alignment from the start ensures Apprentices are prepared to contribute, and Clients are set up to see value quickly.

Listening to the Customer Needs

Every Client has different goals, challenges, and ways of working, so we start by listening. We ask questions to understand what’s really needed—not just the technical skills, but also the work style, communication preferences, and team structure. This helps us build a customized solution, whether it’s a team support plan or a full-time Apprentice to step in.

Since we work so closely with people every day, we know how important strong working relationships are. We stay in touch throughout the partnership, making sure the setup still makes sense and adjusting when needed. Sometimes that means adding support, and other times it means suggesting another solution, such as automation, if it will better meet the Client’s goals. Either way, we focus on what works best for the people doing the work and the business behind it.

Customer Profile: Boosting Efficiency and Productivity

A company came to MAXX Potential, struggling to manage a broad spectrum of technical issues faced by their end users. The support needed to cover everything from routine requests to complex system issues, within a limited weekly service window of up to 10 hours. The absence of a dedicated, specialized support team capable of handling a wide range of technical issues within the specified hours impacted the company’s operational efficiency and end-user satisfaction.

To solve this overarching problem, MAXX Potential developed a tailored Shared Service Support Desk for the company, focusing on diverse technology stack expertise, dedicated supplier personnel, advanced support technology utilization, and engagement in development work. This approach addressed immediate support challenges and contributed to broader objectives, demonstrating the value of a well-structured, flexible IT support solution.

Developing Strong Apprentices

“Apprentices go in and immediately look to add value, doing whatever needs to be done,” Rahim considers what he’s seen over the years of working at MAXX Potential. He says, “They’re building customer good will, and that can be so important when the going gets tough.”

One thing that makes our partnerships strong is how well we get to know each Apprentice. Everyone has different strengths and areas they need to improve, and we see those as opportunities to help them grow. When we understand an Apprentice’s strengths and aspirations, we can match them with the right Customer project.

At MAXX Potential, we don’t just place people on projects—we help build strong, motivated technologists who want to do great work. Our Apprentices are eager to learn, ready to take on new challenges, and willing to go the extra mile for our Clients. With the right support and mindset, they grow into team members who not only meet expectations, but often exceed them.


The outcome of a partnership between Genworth and MAXX Potential was the creation of an award-winning RPA program that has now created and deployed hundreds of bots to production, saving over 15,000 hours of manual work in the first year. Genworth project leaders consistently noted how eager and flexible MAXX Apprentices were from start to finish. Several Apprentices were also given offers for full-time employment and are now part of the Genworth Financial technology team.

From Apprentice to Team Asset

“We already have a good understanding of an Apprentice’s track record.” Rahim talks about what makes an Apprentice stand out to MAXX Customers. “Apprentices build trust by being quick to take on tasks and jump to help. It becomes really easy to recommend that Apprentice to a Customer.”

We keep a close eye on each person’s progress, which helps us recommend them to our Clients. With coaching and real-world experience, Apprentices develop the tools to solve problems, handle challenges, and think ahead. These skills turn them into long-term assets.

One Client saw this firsthand when three MAXX Apprentices joined their ServiceNow project, quickly proved their worth, and were all offered full-time roles by the end.

Customer Profile: From Apprentice to Full-Time Employee

A Client came to MAXX Potential, needing a solution for managing their ServiceNow platform because their team didn’t have the capacity to train a team to meet the ever-increasing demands of their business stakeholders. MAXX Potential selected three high-potential Apprentices with the fundamental skills required to create new enhancements for the Client’s ServiceNow platform. Our Client’s project leaders consistently noted how eager and adaptable MAXX Apprentices were from start to finish. All three Apprentices were eventually given offers for full-time employment and are now part of the client’s ServiceNow platform team.

When the right match is made and supported with clear communication, shared goals, and mutual respect, Apprentices quickly become trusted team members who drive real results. At MAXX Potential, we’re not just filling roles, we’re building lasting partnerships that grow strong technologists and help businesses thrive. That’s the kind of success we aim for every time.

Tell us about your project at MAXXpotential.com/contact-us.

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

READ MORE

Every Tech Experience Expands Your Abilities as a Technologist

Alumni Success Story with Jay Spanos, Support Engineer at Synergy Technical

READ MORE

Trick or Treat: What Real-World Tech Work Looks Like vs. What People Expect

Unmasking Myths About Tech Careers

READ MORE

Inside a Successful Client-Apprentice Partnership

Building Strong Teams Through Smart, Human-Centered Matching

By MAXX Potential

  • Businesses

Successful partnerships don’t start on Day One of a project; they start long before that. It begins with a deep understanding of our Customers’ needs and a clear sense of how our Apprentices can help meet them. At MAXX Potential, we seek out aspiring technologists who show grit, adaptability, and a strong desire to grow. So by the time they reach your team, they’re ready to contribute and exceed expectations. Since we know what we do best, we’re able to deliver real value to our Clients.

What Makes a Successful Partnership?

A successful partnership is built on a strong foundation of both parties knowing what they need from the relationship. Through smart communication, the Customer scores a solution to a problem they’re facing, and MAXX Potential Apprentices flex their skills in a real project. And while it would be easy to list out all the values that are essential to a great partnership, there are other details that can help a partnership’s success.

What the Customer Needs

Every company is different. From structure to culture, every business is going to bring a unique flavor to the conversation. When MAXX Potential works with a new Customer, our team is seeking to understand not only the practical information around the Customer’s needs but also the team’s specific energy. Does the Customer want an in-person Apprentice? Do they have specific rules around communication?

“We’re heavily engaged.” Rahim Islam, MAXX Potential Director of Operations, shares. “We’re building those relationships, doing check-ins, ensuring quick remediation, and providing problem solving where needed.”

Customers come to MAXX Potential for transformative tech solutions. We partner with small and midcap businesses to unlock potential through Intelligent Automation and upskilling, while large enterprises rely on us to cut managed service costs and strengthen their talent bench. Whether a Customer needs IT support, automation, or skilled people, we’re here to help.

Customers need a job done, and they recognize MAXX can do it while also tapping into the value of tech Apprenticeship. When Customers work with MAXX, they are a part of the ecosystem that is nurturing future expert technologists. They see the benefit of integrating driven, up-and-coming technologists who are eager to make an immediate impact. MAXX Customers want someone who is going to roll up their sleeves and deliver outstanding work.

Smart Matching Apprentices

Once there is a solid understanding of the work the Customer needs, it’s time to find the right fit Apprentice. MAXX Potential seeks folks who have a strong value match with our company values of perseverance, initiative, curiosity, collaboration, and authenticity. The secret sauce is to find the people who have the grit and delight to thrive in technology.

“It’s finding that right individual who is going to be the scrappy, hungry person with strong initiative.” Rahim talks about how MAXX Potential selects Apprentices. “The person with perseverance is likely to be a runaway success. Our goal is to identify the candidate that will exceed expectations.”

Some aspiring technologists join MAXX Potential, and they have all the skills necessary to hit the ground running. All they needed was a foot in the door. Others come to MAXX Potential with raw talent and just need the right support to reach their full potential. We work with individuals, and we strive to land a match for our Customers that will exceed expectations.

How We Support Customer Success

At MAXX Potential, customer success starts with listening. We take the time to understand each client’s unique environment from technical needs to communication style. Our goal is to provide tailored solutions and the right Apprentice match. 

Whether building a custom support desk to manage diverse system issues within tight timeframes or preparing Apprentices to succeed in client interviews, we stay engaged at every step. Through a rigorous vetting process and the mutual support built into the MAXX ecosystem, every engagement is designed for long-term success. This alignment from the start ensures Apprentices are prepared to contribute, and Clients are set up to see value quickly.

Listening to the Customer Needs

Every Client has different goals, challenges, and ways of working, so we start by listening. We ask questions to understand what’s really needed—not just the technical skills, but also the work style, communication preferences, and team structure. This helps us build a customized solution, whether it’s a team support plan or a full-time Apprentice to step in.

Since we work so closely with people every day, we know how important strong working relationships are. We stay in touch throughout the partnership, making sure the setup still makes sense and adjusting when needed. Sometimes that means adding support, and other times it means suggesting another solution, such as automation, if it will better meet the Client’s goals. Either way, we focus on what works best for the people doing the work and the business behind it.

Customer Profile: Boosting Efficiency and Productivity

A company came to MAXX Potential, struggling to manage a broad spectrum of technical issues faced by their end users. The support needed to cover everything from routine requests to complex system issues, within a limited weekly service window of up to 10 hours. The absence of a dedicated, specialized support team capable of handling a wide range of technical issues within the specified hours impacted the company’s operational efficiency and end-user satisfaction.

To solve this overarching problem, MAXX Potential developed a tailored Shared Service Support Desk for the company, focusing on diverse technology stack expertise, dedicated supplier personnel, advanced support technology utilization, and engagement in development work. This approach addressed immediate support challenges and contributed to broader objectives, demonstrating the value of a well-structured, flexible IT support solution.

Developing Strong Apprentices

“Apprentices go in and immediately look to add value, doing whatever needs to be done,” Rahim considers what he’s seen over the years of working at MAXX Potential. He says, “They’re building customer good will, and that can be so important when the going gets tough.”

One thing that makes our partnerships strong is how well we get to know each Apprentice. Everyone has different strengths and areas they need to improve, and we see those as opportunities to help them grow. When we understand an Apprentice’s strengths and aspirations, we can match them with the right Customer project.

At MAXX Potential, we don’t just place people on projects—we help build strong, motivated technologists who want to do great work. Our Apprentices are eager to learn, ready to take on new challenges, and willing to go the extra mile for our Clients. With the right support and mindset, they grow into team members who not only meet expectations, but often exceed them.


The outcome of a partnership between Genworth and MAXX Potential was the creation of an award-winning RPA program that has now created and deployed hundreds of bots to production, saving over 15,000 hours of manual work in the first year. Genworth project leaders consistently noted how eager and flexible MAXX Apprentices were from start to finish. Several Apprentices were also given offers for full-time employment and are now part of the Genworth Financial technology team.

From Apprentice to Team Asset

“We already have a good understanding of an Apprentice’s track record.” Rahim talks about what makes an Apprentice stand out to MAXX Customers. “Apprentices build trust by being quick to take on tasks and jump to help. It becomes really easy to recommend that Apprentice to a Customer.”

We keep a close eye on each person’s progress, which helps us recommend them to our Clients. With coaching and real-world experience, Apprentices develop the tools to solve problems, handle challenges, and think ahead. These skills turn them into long-term assets.

One Client saw this firsthand when three MAXX Apprentices joined their ServiceNow project, quickly proved their worth, and were all offered full-time roles by the end.

Customer Profile: From Apprentice to Full-Time Employee

A Client came to MAXX Potential, needing a solution for managing their ServiceNow platform because their team didn’t have the capacity to train a team to meet the ever-increasing demands of their business stakeholders. MAXX Potential selected three high-potential Apprentices with the fundamental skills required to create new enhancements for the Client’s ServiceNow platform. Our Client’s project leaders consistently noted how eager and adaptable MAXX Apprentices were from start to finish. All three Apprentices were eventually given offers for full-time employment and are now part of the client’s ServiceNow platform team.

When the right match is made and supported with clear communication, shared goals, and mutual respect, Apprentices quickly become trusted team members who drive real results. At MAXX Potential, we’re not just filling roles, we’re building lasting partnerships that grow strong technologists and help businesses thrive. That’s the kind of success we aim for every time.

Tell us about your project at MAXXpotential.com/contact-us.

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

READ MORE

Every Tech Experience Expands Your Abilities as a Technologist

Alumni Success Story with Jay Spanos, Support Engineer at Synergy Technical

READ MORE

Trick or Treat: What Real-World Tech Work Looks Like vs. What People Expect

Unmasking Myths About Tech Careers

READ MORE

The Future is Flexible: Cultivating Connection in a Remote World

How to Maintain An In-Person Connection and Work From Home

By MAXX Potential

  • Businesses

Imagine a world where your office is anywhere you choose, and your team is as connected as if they were sitting right beside you. This is not a distant dream—it’s the reality of today’s flexible work environment.

One of the biggest complaints that companies face when it comes to work-from-home employees has to do with the loss of the in-person connection. Workplaces plan gatherings, and no one shows up. They consider a return to the office and face grumblings. So how can remote employees and companies reap the benefits of an in-person connection without sacrificing the productivity and flexibility of WFH?

Before delving into the solutions, let’s consider the following words that were spoken five years ago, before LLMs hit the scene, but are still relevant today:

“‘Future of Work’ conversations are happening just about everywhere as we collectively keep working to improve ourselves and our world. What I do think is changing dramatically is the pace of change itself. We are following our human instinct to keep getting smarter, faster and better… To keep up, our approach at MAXX Potential is to foster experimentation and continuous learning across our entire organization. Cultivating and strengthening this culture in a distributed work environment is a top priority for us.”

— Kimberly Mahan, CEO of Maxx Potential, from the 2020 interview in the series “Preparing For The Future Of Work.”

How we work has shifted a lot in the last decade, and before the pandemic, only about 4.1% of the US workforce worked remotely. That number saw a ten percent increase with the largest percentage of that group being from the tech industry with its 67.8% of remote workers. The benefits are many while the negatives can feel insurmountable.

Many employers have issued an RTO, a return to office, which has been met with mixed feelings. Pew Research Center found that 46% of remote workers would be unlikely to stay at their job if their employers were to require a return to office. Employees crave the flexibility that working remotely allows, and yet, employers are wrestling with their bottom lines for productivity, management, and infrastructure. 

It can seem impossible to balance the employee preference for WFH alongside that in-person connection. At MAXX Potential, we have it all: remote workers, in-person workers, and hybrid workers. You really can have it all, remote work and in-person connection, with a bit of creativity and structure.

Building Communicative Collaboration

The loss of in-person collaboration and communication is one of the biggest problems that hybrid and remote naysayers cite. Without intentionality, WFH teams can become less efficient and effective. Other problems that are often highlighted are team cohesion, management, and scheduling. How does a company encourage strong teambuilding, smart management, and thoughtful scheduling when your team is spread across multiple work styles from fully in-person to fully remote?

Clear guidelines around company behavior and etiquette can be the foundation for developing a good team dynamic. By cutting out assumptions and creating clear expectations, teams can become well-oiled machines. Good hires who match the company values paired with clear understanding of work responsibilities can pre-emptively solve many problems. When leaders are dialed in, their team will be as well.

Managing a widespread team that includes remote, in-person, and hybrid employees faces different problems than a fully in-person team. It can be harder to support the team for work completion as well as career development. This requires thoughtful scheduling to ensure that everyone who needs to be in attendance for a meeting, whether online or in-person is notified.

Offices cannot rely on only vibes to create the communicative and collaborative environment that is desired for their workforce. It must become something that is clarified early and often so that employees know the expectations for their work and team life. Good team collaboration and communication is purposeful and never accidental.

Developing a Robust Infrastructure

The majority of employees perceive hybrid work as a flexible arrangement that caters to their preferred working styles—for example, concentrating on independent tasks at home and engaging in team-based collaboration at the office. “The Advantages and Challenges of Hybrid Work” by Gallup highlights the positive impact of hybrid work on both personal wellbeing and professional productivity. Nevertheless, the success of hybrid work hinges on the seamless coordination of technical infrastructure to adequately support a dispersed workforce.

Companies that have made the leap to remote, hybrid, and in-person employees find that they need to make decisions around the technology they will provide from hardware to software. The challenge lies in identifying platforms that effectively facilitate the unique workflows of their teams, a decision-making process that can be both complex and intimidating. The pandemic era saw the rise of numerous collaboration tools, such as Zoom and Slack, which have become staples in the hybrid work environment. 

The flexibility of working from home introduces concerns about maintaining a healthy work-life balance. The omnipresence of work on personal devices raises the question: can employees truly disconnect? It’s crucial for companies to foster an environment where employees don’t risk burnout by overworking. This underscores the importance of setting clear expectations and demonstrating them through effective leadership.

Discovering a Flexible Future

According to a Pew Research Center survey taken in 2023, nearly a third (35%) of workers with jobs that can be done remotely are working from home all of the time. The survey also points out that 41% of those with jobs that can be done remotely are doing a hybrid work schedule where they work from home some days and work from the office other days. 

At MAXX Potential, we have a widespread team that works a variety of schedules from fully in-person to fully remote with a few doing a hybrid setup. This flexibility allows for folks to do their best work, whether that’s home or in-person. We naturally use a variety of platforms to smooth the work collaboration, but we’ve recently implemented a tool that has brought back the 3-minute meeting for remote and hybrid folks. 

“Roam is our virtual headquarters—our virtual office—and I absolutely love it. It’s one of the best things to happen for making remote work truly sustainable,” shared Tucker Mahan, Director of Emerging Technologies. When remote work became the norm, we lost those spontaneous knock-on-the-door moments. Roam brings that back. It makes it easy to jump into quick 3-minute conversations, whether one-on-one or with a group. You always have a clear sense of who’s around and available, which helps our team stay connected and collaborative.

Technology has opened the door to remote and hybrid work, and while in-person work has its benefits, many employees want the option to flex their time and productivity with remote work. This means that employers have the opportunity to create a work environment that will attract and support their team. Smart management alongside a robust tech infrastructure promises a good future.

The future is flexible.

And we would like to invite you to join our one-hour lunch meet-up on Wednesday, May 14th, at 12pm EST to discuss how companies can create an environment that can support WFH, hybrid, and in-person employees. This event spans across Richmond, VA (Gather), Durham, NC (ReCity), and a virtual Roam office—three spaces, one conversation. Unpack how hybrid work drives talent and culture. Spots are limited—sign up today!

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

READ MORE

Every Tech Experience Expands Your Abilities as a Technologist

Alumni Success Story with Jay Spanos, Support Engineer at Synergy Technical

READ MORE

Trick or Treat: What Real-World Tech Work Looks Like vs. What People Expect

Unmasking Myths About Tech Careers

READ MORE

The Future is Flexible: Cultivating Connection in a Remote World

How to Maintain An In-Person Connection and Work From Home

By MAXX Potential

  • Businesses

Imagine a world where your office is anywhere you choose, and your team is as connected as if they were sitting right beside you. This is not a distant dream—it’s the reality of today’s flexible work environment.

One of the biggest complaints that companies face when it comes to work-from-home employees has to do with the loss of the in-person connection. Workplaces plan gatherings, and no one shows up. They consider a return to the office and face grumblings. So how can remote employees and companies reap the benefits of an in-person connection without sacrificing the productivity and flexibility of WFH?

Before delving into the solutions, let’s consider the following words that were spoken five years ago, before LLMs hit the scene, but are still relevant today:

“‘Future of Work’ conversations are happening just about everywhere as we collectively keep working to improve ourselves and our world. What I do think is changing dramatically is the pace of change itself. We are following our human instinct to keep getting smarter, faster and better… To keep up, our approach at MAXX Potential is to foster experimentation and continuous learning across our entire organization. Cultivating and strengthening this culture in a distributed work environment is a top priority for us.”

— Kimberly Mahan, CEO of Maxx Potential, from the 2020 interview in the series “Preparing For The Future Of Work.”

How we work has shifted a lot in the last decade, and before the pandemic, only about 4.1% of the US workforce worked remotely. That number saw a ten percent increase with the largest percentage of that group being from the tech industry with its 67.8% of remote workers. The benefits are many while the negatives can feel insurmountable.

Many employers have issued an RTO, a return to office, which has been met with mixed feelings. Pew Research Center found that 46% of remote workers would be unlikely to stay at their job if their employers were to require a return to office. Employees crave the flexibility that working remotely allows, and yet, employers are wrestling with their bottom lines for productivity, management, and infrastructure. 

It can seem impossible to balance the employee preference for WFH alongside that in-person connection. At MAXX Potential, we have it all: remote workers, in-person workers, and hybrid workers. You really can have it all, remote work and in-person connection, with a bit of creativity and structure.

Building Communicative Collaboration

The loss of in-person collaboration and communication is one of the biggest problems that hybrid and remote naysayers cite. Without intentionality, WFH teams can become less efficient and effective. Other problems that are often highlighted are team cohesion, management, and scheduling. How does a company encourage strong teambuilding, smart management, and thoughtful scheduling when your team is spread across multiple work styles from fully in-person to fully remote?

Clear guidelines around company behavior and etiquette can be the foundation for developing a good team dynamic. By cutting out assumptions and creating clear expectations, teams can become well-oiled machines. Good hires who match the company values paired with clear understanding of work responsibilities can pre-emptively solve many problems. When leaders are dialed in, their team will be as well.

Managing a widespread team that includes remote, in-person, and hybrid employees faces different problems than a fully in-person team. It can be harder to support the team for work completion as well as career development. This requires thoughtful scheduling to ensure that everyone who needs to be in attendance for a meeting, whether online or in-person is notified.

Offices cannot rely on only vibes to create the communicative and collaborative environment that is desired for their workforce. It must become something that is clarified early and often so that employees know the expectations for their work and team life. Good team collaboration and communication is purposeful and never accidental.

Developing a Robust Infrastructure

The majority of employees perceive hybrid work as a flexible arrangement that caters to their preferred working styles—for example, concentrating on independent tasks at home and engaging in team-based collaboration at the office. “The Advantages and Challenges of Hybrid Work” by Gallup highlights the positive impact of hybrid work on both personal wellbeing and professional productivity. Nevertheless, the success of hybrid work hinges on the seamless coordination of technical infrastructure to adequately support a dispersed workforce.

Companies that have made the leap to remote, hybrid, and in-person employees find that they need to make decisions around the technology they will provide from hardware to software. The challenge lies in identifying platforms that effectively facilitate the unique workflows of their teams, a decision-making process that can be both complex and intimidating. The pandemic era saw the rise of numerous collaboration tools, such as Zoom and Slack, which have become staples in the hybrid work environment. 

The flexibility of working from home introduces concerns about maintaining a healthy work-life balance. The omnipresence of work on personal devices raises the question: can employees truly disconnect? It’s crucial for companies to foster an environment where employees don’t risk burnout by overworking. This underscores the importance of setting clear expectations and demonstrating them through effective leadership.

Discovering a Flexible Future

According to a Pew Research Center survey taken in 2023, nearly a third (35%) of workers with jobs that can be done remotely are working from home all of the time. The survey also points out that 41% of those with jobs that can be done remotely are doing a hybrid work schedule where they work from home some days and work from the office other days. 

At MAXX Potential, we have a widespread team that works a variety of schedules from fully in-person to fully remote with a few doing a hybrid setup. This flexibility allows for folks to do their best work, whether that’s home or in-person. We naturally use a variety of platforms to smooth the work collaboration, but we’ve recently implemented a tool that has brought back the 3-minute meeting for remote and hybrid folks. 

“Roam is our virtual headquarters—our virtual office—and I absolutely love it. It’s one of the best things to happen for making remote work truly sustainable,” shared Tucker Mahan, Director of Emerging Technologies. When remote work became the norm, we lost those spontaneous knock-on-the-door moments. Roam brings that back. It makes it easy to jump into quick 3-minute conversations, whether one-on-one or with a group. You always have a clear sense of who’s around and available, which helps our team stay connected and collaborative.

Technology has opened the door to remote and hybrid work, and while in-person work has its benefits, many employees want the option to flex their time and productivity with remote work. This means that employers have the opportunity to create a work environment that will attract and support their team. Smart management alongside a robust tech infrastructure promises a good future.

The future is flexible.

And we would like to invite you to join our one-hour lunch meet-up on Wednesday, May 14th, at 12pm EST to discuss how companies can create an environment that can support WFH, hybrid, and in-person employees. This event spans across Richmond, VA (Gather), Durham, NC (ReCity), and a virtual Roam office—three spaces, one conversation. Unpack how hybrid work drives talent and culture. Spots are limited—sign up today!

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From Tools to Teammates: Unlocking AI’s 10X Potential

Director of Emerging Technologies Talks About AI Code Editors, Chat Interfaces, and Agentic AI

By MAXX Potential

  • Businesses

“AI has the potential to 10x a 10x engineer,” Tucker Mahan, Director of Emerging Technologies at MAXX Potential, pondered in a conversation about AI and how he’s been using the technology in his projects. There’s a reason that he hit his stride while interacting with the newest technologies. He’s quick to try, learn, and play with the newest technologies that become available, and he enjoys it too.

What is Agentic AI?

“Early on, we called AI a tool, but at this point, I’m past calling it a tool. It’s my partner. It’s my secret best friend. It’s who I go to for advice. It’s my coworker or someone who works for me. It’s anything I need it to be because I can make it assume any persona, right? Such as a stakeholder.” Tucker shares how his perspective on AI has shifted in the last few years.

Agentic AI refers to the concept where Artificial Intelligence is given agency. Tucker is often working alongside AI on his projects. It’s not uncommon to knock on his virtual office door, and find that he’s in the middle of working with 2-3 different AI partners on several of his concurrent projects. Tucker uses a number of different platforms, including AI-powered Code Editors like Cursor, Void, and Trae and chat interfaces like Grok, ChatGPT, and MAXXgpt, a custom-built platform for folks in the MAXX ecosystem.

A Quick Comparison of AI Code Editors and Chat Interfaces

AI Code Editors

“Thanks to some of the Cursor updates, I’ve been able to spin up some pretty cool greenfield projects in four hours.” Tucker shared. Cursor, an AI-powered code editor, is built on a fork of Visual Studio code, and it integrates models from Anthropic, OpenAI, and Google. Its true focus is real-time coding assistance.

Cursor has developed an agent, which can be prompted with anything—from a basic app outline to a highly specific feature—and it will call tools as needed to generate code, adapt to the task, and deliver results. This allows users to start an app from scratch, following best practices, or enhance an existing codebase. The agent learns the code, identifies inefficiencies, and suggests smart improvements. Here’s a list of alternatives to Cursor.

“It’s like I have a team of junior developers to lead,” Tucker explains. “It has problem solving that’s very context-driven because it’s right there in your code base with you. And so it leverages the indexed code base that it has to, one, enable faster autocompletion and, two, debug. Cursor is now leaps and bounds above where it was when they first rolled it out, and I’m also closely following the development of Trae and Void, an open source version with the same intent.” 

Chat Interfaces

“I’m honestly starting to use Grok more than I use ChatGPT, but more honestly, I use them for very different use cases. Grok is great because it’s so quick and it pulls in so much data from other sources into how it answers, which is pretty cool.” Tucker discussed how Grok has become a powerful coworker on his projects, also referencing other alternatives to ChatGPT. “Grok 3 delivers fast, well-sourced answers with sharp insights tailored to my needs.”

Due to Grok’s chat memory and internet search settings, it can supply a lot of insight and information when asked. Most recently, Tucker turned to Grok for help. “I just gave Grok the full call for papers, and it ended up searching 20 web pages and pulling in existing data throughout my chat with it about the conference that I was submitting for, including past speakers. It also took into account who I am and suggested talks that are within my lane.”

“To quote Elizabeth Papile, our Marketing Director, she called Grok ‘a refinery’, the place where she goes to clean up an idea that she brainstormed alongside ChatGPT.” Tucker shared. “I’m inclined to agree, I often end up in ChatGPT with random thoughts, asking it for ideas, but I do more strategic thought exercises with Grok.”

Does AI Help Me 10x My 10x?

“A 10x engineer is historically the common phrase that refers to someone who could do the work of ten people,” Tucker ponders the question. While it’s not a precise measurement, this type of individual often outpaces their colleagues.

Artificial intelligence seems to have the ability to help anyone with aptitude become a 10x engineer. As it is, with every new release, AI models are outpacing themselves. Tucker has pondered this idea often, and he said, “Claude 3.7 Sonnet, Cursor, and a developer can go from an idea to a functional prototype in hours, not days – effectively, that developer with the help of AI is 10x-ing their 10x potential.”

Undeniably, this superscales productivity.

Tips to Help AI Chat Interfaces 10x Your Work

“It depends on how you use AI, which tools you’re using, and what your end goal is.” Tucker dives into the best practices for managing multiple tasks or projects alongside AI. He points out that it’s ideal to build a relationship with AI, focusing on having conversations and informing it on your work. He says, “The more context you provide, the more it knows, the more it can help you stick to management of multiple tasks or projects. If you keep it updated on what you’re doing and what you need to do, it can help you keep track of what you’ve done.”

When it comes to automation, AI can be the best companion for scouring data to determine what’s most urgent or important. AI excels at classifying information, and if you supply rules for classification, the AI can build out a system of prioritization. 

“The other thing is it can help you scope out a project better.” Tucker said. He uses AI to help outline projects, develop smart goals, provide milestones, and set forth a time plan. While Tucker might edit the plan, it’s still a good starting point. He points out that, “Sometimes I throw the answer back. I’m like, ‘hey, you didn’t consider that I have a 10-day vacation plan in the middle of this. Take that into account, redo this.’ And it does.”

The feedback that AI can offer to a project can be so helpful. Tucker shared that he asks AI questions like:

  • What should I be asking?
  • What are some things I’m not considering?
  • Is this the best idea, tell me the hard truths?
  • How could I frame this prompt better to get better results?

“And one of my favorite prompts to ask AI is, ‘based on what I’ve done, what’s the best example of this XYZ thing?’” Tucker shares. AI continues to demonstrate that it can learn its prompter and build on that information. Mahan shared more, “And have it spit back to me what it knows about what I’ve done, because I use it so much for all of my day-to-day job, my bigger projects, my smaller projects, everything in between.”

Agentic AI as the New Frontier

Agentic AI has emerged as an invaluable partner in the workplace, and it is in the process of redefining productivity and collaboration. Tucker Mahan’s experiences illuminate a future where AI not only enhances individual capabilities but also joins us as secretaries in meetings and as co-creators in projects. This evolution from tool to teammate promises a shift in how we work, empowering even the most proficient among us to scale new heights of efficiency. To quote Star Trek, let us go “where no man has gone before.”

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From Tools to Teammates: Unlocking AI’s 10X Potential

Director of Emerging Technologies Talks About AI Code Editors, Chat Interfaces, and Agentic AI

By MAXX Potential

  • Businesses

“AI has the potential to 10x a 10x engineer,” Tucker Mahan, Director of Emerging Technologies at MAXX Potential, pondered in a conversation about AI and how he’s been using the technology in his projects. There’s a reason that he hit his stride while interacting with the newest technologies. He’s quick to try, learn, and play with the newest technologies that become available, and he enjoys it too.

What is Agentic AI?

“Early on, we called AI a tool, but at this point, I’m past calling it a tool. It’s my partner. It’s my secret best friend. It’s who I go to for advice. It’s my coworker or someone who works for me. It’s anything I need it to be because I can make it assume any persona, right? Such as a stakeholder.” Tucker shares how his perspective on AI has shifted in the last few years.

Agentic AI refers to the concept where Artificial Intelligence is given agency. Tucker is often working alongside AI on his projects. It’s not uncommon to knock on his virtual office door, and find that he’s in the middle of working with 2-3 different AI partners on several of his concurrent projects. Tucker uses a number of different platforms, including AI-powered Code Editors like Cursor, Void, and Trae and chat interfaces like Grok, ChatGPT, and MAXXgpt, a custom-built platform for folks in the MAXX ecosystem.

A Quick Comparison of AI Code Editors and Chat Interfaces

AI Code Editors

“Thanks to some of the Cursor updates, I’ve been able to spin up some pretty cool greenfield projects in four hours.” Tucker shared. Cursor, an AI-powered code editor, is built on a fork of Visual Studio code, and it integrates models from Anthropic, OpenAI, and Google. Its true focus is real-time coding assistance.

Cursor has developed an agent, which can be prompted with anything—from a basic app outline to a highly specific feature—and it will call tools as needed to generate code, adapt to the task, and deliver results. This allows users to start an app from scratch, following best practices, or enhance an existing codebase. The agent learns the code, identifies inefficiencies, and suggests smart improvements. Here’s a list of alternatives to Cursor.

“It’s like I have a team of junior developers to lead,” Tucker explains. “It has problem solving that’s very context-driven because it’s right there in your code base with you. And so it leverages the indexed code base that it has to, one, enable faster autocompletion and, two, debug. Cursor is now leaps and bounds above where it was when they first rolled it out, and I’m also closely following the development of Trae and Void, an open source version with the same intent.” 

Chat Interfaces

“I’m honestly starting to use Grok more than I use ChatGPT, but more honestly, I use them for very different use cases. Grok is great because it’s so quick and it pulls in so much data from other sources into how it answers, which is pretty cool.” Tucker discussed how Grok has become a powerful coworker on his projects, also referencing other alternatives to ChatGPT. “Grok 3 delivers fast, well-sourced answers with sharp insights tailored to my needs.”

Due to Grok’s chat memory and internet search settings, it can supply a lot of insight and information when asked. Most recently, Tucker turned to Grok for help. “I just gave Grok the full call for papers, and it ended up searching 20 web pages and pulling in existing data throughout my chat with it about the conference that I was submitting for, including past speakers. It also took into account who I am and suggested talks that are within my lane.”

“To quote Elizabeth Papile, our Marketing Director, she called Grok ‘a refinery’, the place where she goes to clean up an idea that she brainstormed alongside ChatGPT.” Tucker shared. “I’m inclined to agree, I often end up in ChatGPT with random thoughts, asking it for ideas, but I do more strategic thought exercises with Grok.”

Does AI Help Me 10x My 10x?

“A 10x engineer is historically the common phrase that refers to someone who could do the work of ten people,” Tucker ponders the question. While it’s not a precise measurement, this type of individual often outpaces their colleagues.

Artificial intelligence seems to have the ability to help anyone with aptitude become a 10x engineer. As it is, with every new release, AI models are outpacing themselves. Tucker has pondered this idea often, and he said, “Claude 3.7 Sonnet, Cursor, and a developer can go from an idea to a functional prototype in hours, not days – effectively, that developer with the help of AI is 10x-ing their 10x potential.”

Undeniably, this superscales productivity.

Tips to Help AI Chat Interfaces 10x Your Work

“It depends on how you use AI, which tools you’re using, and what your end goal is.” Tucker dives into the best practices for managing multiple tasks or projects alongside AI. He points out that it’s ideal to build a relationship with AI, focusing on having conversations and informing it on your work. He says, “The more context you provide, the more it knows, the more it can help you stick to management of multiple tasks or projects. If you keep it updated on what you’re doing and what you need to do, it can help you keep track of what you’ve done.”

When it comes to automation, AI can be the best companion for scouring data to determine what’s most urgent or important. AI excels at classifying information, and if you supply rules for classification, the AI can build out a system of prioritization. 

“The other thing is it can help you scope out a project better.” Tucker said. He uses AI to help outline projects, develop smart goals, provide milestones, and set forth a time plan. While Tucker might edit the plan, it’s still a good starting point. He points out that, “Sometimes I throw the answer back. I’m like, ‘hey, you didn’t consider that I have a 10-day vacation plan in the middle of this. Take that into account, redo this.’ And it does.”

The feedback that AI can offer to a project can be so helpful. Tucker shared that he asks AI questions like:

  • What should I be asking?
  • What are some things I’m not considering?
  • Is this the best idea, tell me the hard truths?
  • How could I frame this prompt better to get better results?

“And one of my favorite prompts to ask AI is, ‘based on what I’ve done, what’s the best example of this XYZ thing?’” Tucker shares. AI continues to demonstrate that it can learn its prompter and build on that information. Mahan shared more, “And have it spit back to me what it knows about what I’ve done, because I use it so much for all of my day-to-day job, my bigger projects, my smaller projects, everything in between.”

Agentic AI as the New Frontier

Agentic AI has emerged as an invaluable partner in the workplace, and it is in the process of redefining productivity and collaboration. Tucker Mahan’s experiences illuminate a future where AI not only enhances individual capabilities but also joins us as secretaries in meetings and as co-creators in projects. This evolution from tool to teammate promises a shift in how we work, empowering even the most proficient among us to scale new heights of efficiency. To quote Star Trek, let us go “where no man has gone before.”

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The Career Lab Difference at MAXX Potential

By MAXX Potential

  • Apprenticeship

When we say we hire folks with no tech industry experience, we mean it. The starting point is Career Lab. We run virtual and in-person opportunities where folks can attend, learn more about MAXX, and try their hand at different technical challenges.

“In terms of MAXX doing things differently, I think that one of the more difficult places that we play in is in that 0-2 years range of experience.” John Spauls, Integrator and Chief Operation Officer, shared. 

Career Lab provides a unique opportunity for participants to tackle challenges, and this gives the MAXX team a window into how participants show up in the hands-on workshops, demonstrating the curiosity, perseverance, and problem-solving mindset that our Customers value in every engagement.

Many aspiring technologists come to us with little to no experience, and the Career Lab can be instrumental in helping the team recognize folks with a good value match. John Spauls observes, “When we’re evaluating people in their Career Lab, you can’t rely on their resume, you can’t rely on the experience they bring to the table because inherently by joining our program they’re trying to break in.” 

In February 2025, we hosted a Career Lab at Gather – Midlothian, where we welcomed a strong turnout of aspiring technologists from the Richmond area who were eager to launch their careers in tech. 

Highlighting Career Lab Benefits

MAXX Potential partners with forward-thinking Customers who value skilled people, which is why we rigorously assess candidates through Career Lab to ensure they are prepared to excel. We look for candidates who have the mindset to deliver outstanding results. This hits on our win-win-win-win motto, where we’re looking for a win for our Customers, Apprentices, community, and MAXX.

Career Lab offers aspiring technologists a number of opportunities, including the following:

  • Exploring different tech careers
  • Understanding skills needed for in-demand positions
  • Learning career trajectories for various tech roles
  • Trying technology challenges with hands-on activities
  • Working with industry professionals
  • Meeting fellow tech-minded individuals

The Career Lab Difference

“I remember joining the Career Lab and seeing people from all walks, being put into a group with a bunch of strangers, there’s just something about that – just being with like-minded people who are just on this journey.” Aaron McKoy, MAXX Alum and QA Analyst, shared about his time in Career Lab.

This free, hands-on workshop can be a gamechanger for individuals who want to pursue or advance their career in tech. Individuals from all walks of life are invited to participate in activities and ask questions. We cover skills in hardware troubleshooting, software development, security analysis, data interpretation, and AI implementation through technical and strategic thinking.

MAXX Career Labs happen once a month online, and we also host occasional in-person Career Lab opportunities. The Career Lab fills up quickly. If an aspiring technologist cannot make it to a Career Lab, we also offer Open House sessions that are set up as an opportunity to address any questions folks might have about the apprenticeship. 

Value-Based Thinking

Values drive how people show up in their work and can anchor businesses and their teams to a shared purpose. At MAXX Potential, the five core values that drive the work we do are perseverance, collaboration, initiative, authenticity, and curiosity. We look for people who demonstrate these values in the way that they work. 

The tech industry is one of the fastest moving industries, and it challenges the individuals who want to work in the tech industry to take initiative, follow their curiosity, persevere when problem solving, and collaborate with others. It’s also important for individuals to be authentic and take ownership of their mistakes and successes. All of these ideals are vital for longevity in a tech career. That’s why we take the time to look for a value match in the people we work alongside.

When we are working with aspiring technologists, we look to see what they do, not just what they say. We want a good match of words and action.

Learning While Working with Apprenticeship

“Use this as a learning experience to guide you in the way that you want to go,” Leigha Dellinger, MAXX Alum and Lead Software Engineer, encourages aspiring technologists. She continues, “Because you have this time to learn all these different things and all these projects that you want to be in.” 

Career Lab is the gateway to what MAXX Potential has to offer for individuals who are passionate about technology, hungry to learn, and ready to pursue their interests. Whether it’s a virtual Career Lab or an in-person Career Lab, these sessions are a great space to explore the different areas of technology while determining if MAXX Potential is a good fit for you. 

“Sign up for Career Lab now.” Benjamin Alloway, MAXX Alum and Senior Software Engineer, says. He also includes some more advice for folks who are interested in exploring the tech industry. He shares, “For me, I would say two pieces of advice: check MAXX out, earn some money while learning to code and while working on real work that goes on your resume, and take advantage of the resources.”

If you’re an aspiring technologist, create an InsideMAXX profile and then register for a virtual Career Lab or Open House session. We look forward to meeting you!

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The Career Lab Difference at MAXX Potential

By MAXX Potential

  • Apprenticeship

When we say we hire folks with no tech industry experience, we mean it. The starting point is Career Lab. We run virtual and in-person opportunities where folks can attend, learn more about MAXX, and try their hand at different technical challenges.

“In terms of MAXX doing things differently, I think that one of the more difficult places that we play in is in that 0-2 years range of experience.” John Spauls, Integrator and Chief Operation Officer, shared. 

Career Lab provides a unique opportunity for participants to tackle challenges, and this gives the MAXX team a window into how participants show up in the hands-on workshops, demonstrating the curiosity, perseverance, and problem-solving mindset that our Customers value in every engagement.

Many aspiring technologists come to us with little to no experience, and the Career Lab can be instrumental in helping the team recognize folks with a good value match. John Spauls observes, “When we’re evaluating people in their Career Lab, you can’t rely on their resume, you can’t rely on the experience they bring to the table because inherently by joining our program they’re trying to break in.” 

In February 2025, we hosted a Career Lab at Gather – Midlothian, where we welcomed a strong turnout of aspiring technologists from the Richmond area who were eager to launch their careers in tech. 

Highlighting Career Lab Benefits

MAXX Potential partners with forward-thinking Customers who value skilled people, which is why we rigorously assess candidates through Career Lab to ensure they are prepared to excel. We look for candidates who have the mindset to deliver outstanding results. This hits on our win-win-win-win motto, where we’re looking for a win for our Customers, Apprentices, community, and MAXX.

Career Lab offers aspiring technologists a number of opportunities, including the following:

  • Exploring different tech careers
  • Understanding skills needed for in-demand positions
  • Learning career trajectories for various tech roles
  • Trying technology challenges with hands-on activities
  • Working with industry professionals
  • Meeting fellow tech-minded individuals

The Career Lab Difference

“I remember joining the Career Lab and seeing people from all walks, being put into a group with a bunch of strangers, there’s just something about that – just being with like-minded people who are just on this journey.” Aaron McKoy, MAXX Alum and QA Analyst, shared about his time in Career Lab.

This free, hands-on workshop can be a gamechanger for individuals who want to pursue or advance their career in tech. Individuals from all walks of life are invited to participate in activities and ask questions. We cover skills in hardware troubleshooting, software development, security analysis, data interpretation, and AI implementation through technical and strategic thinking.

MAXX Career Labs happen once a month online, and we also host occasional in-person Career Lab opportunities. The Career Lab fills up quickly. If an aspiring technologist cannot make it to a Career Lab, we also offer Open House sessions that are set up as an opportunity to address any questions folks might have about the apprenticeship. 

Value-Based Thinking

Values drive how people show up in their work and can anchor businesses and their teams to a shared purpose. At MAXX Potential, the five core values that drive the work we do are perseverance, collaboration, initiative, authenticity, and curiosity. We look for people who demonstrate these values in the way that they work. 

The tech industry is one of the fastest moving industries, and it challenges the individuals who want to work in the tech industry to take initiative, follow their curiosity, persevere when problem solving, and collaborate with others. It’s also important for individuals to be authentic and take ownership of their mistakes and successes. All of these ideals are vital for longevity in a tech career. That’s why we take the time to look for a value match in the people we work alongside.

When we are working with aspiring technologists, we look to see what they do, not just what they say. We want a good match of words and action.

Learning While Working with Apprenticeship

“Use this as a learning experience to guide you in the way that you want to go,” Leigha Dellinger, MAXX Alum and Lead Software Engineer, encourages aspiring technologists. She continues, “Because you have this time to learn all these different things and all these projects that you want to be in.” 

Career Lab is the gateway to what MAXX Potential has to offer for individuals who are passionate about technology, hungry to learn, and ready to pursue their interests. Whether it’s a virtual Career Lab or an in-person Career Lab, these sessions are a great space to explore the different areas of technology while determining if MAXX Potential is a good fit for you. 

“Sign up for Career Lab now.” Benjamin Alloway, MAXX Alum and Senior Software Engineer, says. He also includes some more advice for folks who are interested in exploring the tech industry. He shares, “For me, I would say two pieces of advice: check MAXX out, earn some money while learning to code and while working on real work that goes on your resume, and take advantage of the resources.”

If you’re an aspiring technologist, create an InsideMAXX profile and then register for a virtual Career Lab or Open House session. We look forward to meeting you!

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

READ MORE

Every Tech Experience Expands Your Abilities as a Technologist

Alumni Success Story with Jay Spanos, Support Engineer at Synergy Technical

READ MORE

Trick or Treat: What Real-World Tech Work Looks Like vs. What People Expect

Unmasking Myths About Tech Careers

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How Tech Apprenticeships Deliver Real-World Expertise

By MAXX Potential

  • Apprenticeship

“Learning is not a one-time thing; it’s an ongoing process.” Jasleen Bindra, MAXX Alum and IT Services Analyst contractor at Dominion Energy, shared in a recent interview prompted by National Apprenticeship Week. “I feel like companies like MAXX that are training their Apprentices with this mindset, play a major role there.”

Jasleen has always been interested in the technology industry, and if you look at her resume, you see someone who has been pursuing her interest in technology for years. She has a Master’s in Statistics, a Bachelor’s in Computer Science, and a certification in Business Statistics and Analysis. The hiccup in her career pathway was when she moved from India to the United States, meaning she needed to complete immigration and work authorization before she could advance her technology career.

“And that’s where MAXX Potential was introduced to me by one of my friends.” Jasleen had known that she’d have a hard time getting her foot in the door with the tech industry due to her career gap. She pointed out, “The conversation with MAXX started on that note with, ‘Hey, this is what I have, and I’m looking to work, just work, get in the industry, and get my hands-on experience.’ All I knew was I was taking one step at a time.”

Breaking Into the Tech Industry through Apprenticeship

MAXX Potential offered the possibility of breaking into the tech industry and gaining recent and relevant experience. A vital part of how MAXX Potential works is pairing eager and interested technologists with real-world work and experience, so that Clients complete their projects and Apprentices expand their resumes. It was just what Jasleen needed to move her career forward.

“I embraced it with open arms. Like whatever is coming, I was just like a sponge that was absorbing everything.” Jasleen said about her time as an Apprentice at MAXX Potential. She noted that on her very first day as an Apprentice she was paired with a Client and immediately started working on the project. 

Jasleen was brought onto a legacy system update project. The company still used typewriters for their forms, so MAXX Potential wanted to provide a solution that the Client would be able to maintain and continue to use. Jasleen spoke so warmly about her experience with this Client, saying, “You’re meeting your client where they are, and just giving them a little more. It still speaks volumes to me how it really, really helped them simplify their processes.”

The next Client project brought different challenges, and Jasleen remembers how she was the only person on the team with a big problem to solve. She realized that she was expected to bring the level of expertise of a seasoned professional to this role. It was a fast-paced environment with a lot of pressure as the expectations to deliver were high. 

“I don’t know if it had room there for me to make any mistakes.” Jasleen reflected on her time on this project during the MAXX Apprenticeship. She pointed out that she’s a hard worker with a strong background in technology. In the end, Jasleen was hired within six months of working on this project, and she reasoned, “I have always let my work speak instead of me speaking.”

The Value of Mentorship in an Apprenticeship Program

Mentorship is a part of the MAXX Potential ecosystem that helps support Apprentices as they gain experience on different projects. Every Apprentice is paired with a peer, mentor, and manager. This aspect of the apprenticeship helps Apprentices solve work challenges and handle interpersonal relationships.

“I would say mentorship has played a major role for my own professional growth.” Jasleen recalls her conversations with her mentor. She said, “All the soft skills, the data practices, data management, how you are presenting to your client, how you are meeting their expectation, to what point you should exceed their expectation, all these things, I would say I learned these skills through mentorship. It helped me so much.” 

MAXX Apprentices are competent individuals who align strongly with the MAXX core values of curiosity, authenticity, collaboration, initiative, and perseverance. A big part of the MAXX Apprenticeship program is to provide a space where aspiring technologists can learn, gain experience, and succeed. There is no shame in not knowing how to do something, and mentors and managers encourage Apprentices to understand how to search for a solution to the problem.

“I do not take it too hard if I don’t know something, but I always bring it back, do my research, and find an answer. And that’s my biggest takeaway from MAXX.” Jasleen said. “Not having the answer right away is still fine, but having the intent to find the answer is very important.”

Apprenticeship Focuses on a Strong Learning Mindset

“I think one of the core things that we were taught as Apprentices at MAXX was not to have a small vision of what you are working with. It always had the broader vision that if you’re working in one technology, it’s important to pace up and keep learning new stuff, new technologies. And that’s, I think, the main idea behind creating the Level Up program.” Jasleen shared.

The MAXX Level Up program provides four tiers for Apprentices to achieve through a presentation of their technical learning. Each tier represents a higher level of skill and includes a monetary award. This program allows Apprentices to expand their resume and experience.

Mindset is so important for a technical career, and Jasleen pointed out that she went into a bootcamp with the idea that the course was going to teach her everything. The bootcamp was not even close to real business problems or a work environment. Something needed to change

“When I started doing it with a ‘I’m just going to see how it goes’ and ‘let’s see where it heads,’ that’s the exact mindset I came to MAXX for.” Jasleen said. “I had no image of what I’m getting into. All I knew was I’m going to get to work in a real work environment and I would be working beside some mentor who is there to guide me and hold my hand where I need and push me where I need that push.”

Apprenticeships Are Changing the Landscape of the Tech Industry

National Apprenticeship Week is just the time to consider how apprenticeships are changing the landscape of the technology industry. Folks who opt to explore the possibilities of a tech apprenticeship experience the chance to build on their skills within the workforce rather than a classroom. Apprenticeships jumpstart careers.

“Learning that mindset, a realization that learning is not a one-time thing, that when you are in a tech career, it’s an ongoing process. Apprentices learn that mindset from companies like MAXX and carry forward that principle to wherever they are working.” MAXX Potential is a company that’s passionate about helping technologists to launch or advance their technical careers while also completing work for Clients in a variety of industries. This connection between companies seeking to complete work and folks who are desirous of breaking into the tech industry is an important role within the market. 

“They not only help you with the soft skills for your work, but also I would say a big, big factor is if you are working as a consultant, no one is going to teach you, other than when you’re working as an Apprentice, how to advocate for yourself, how to make your clients aware of what value you are bringing there, and especially negotiating when your client is about to hire you.” Jasleen considers how her apprenticeship impacted her tech career. “I mean, all these expert talks, I don’t think I could have done confidently without my mentors helping me to steer in that direction.”

Jasleen currently works as an IT Services Analyst contractor with Dominion Energy. It’s clear that she feels like she fits like a puzzle piece into the team. She shared, “I feel like I just fit in where I am working right now every day. I wake up excited about the new challenges the day will bring for me at my workplace.”

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

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Every Tech Experience Expands Your Abilities as a Technologist

Alumni Success Story with Jay Spanos, Support Engineer at Synergy Technical

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Trick or Treat: What Real-World Tech Work Looks Like vs. What People Expect

Unmasking Myths About Tech Careers

READ MORE

How Tech Apprenticeships Deliver Real-World Expertise

By MAXX Potential

  • Apprenticeship

“Learning is not a one-time thing; it’s an ongoing process.” Jasleen Bindra, MAXX Alum and IT Services Analyst contractor at Dominion Energy, shared in a recent interview prompted by National Apprenticeship Week. “I feel like companies like MAXX that are training their Apprentices with this mindset, play a major role there.”

Jasleen has always been interested in the technology industry, and if you look at her resume, you see someone who has been pursuing her interest in technology for years. She has a Master’s in Statistics, a Bachelor’s in Computer Science, and a certification in Business Statistics and Analysis. The hiccup in her career pathway was when she moved from India to the United States, meaning she needed to complete immigration and work authorization before she could advance her technology career.

“And that’s where MAXX Potential was introduced to me by one of my friends.” Jasleen had known that she’d have a hard time getting her foot in the door with the tech industry due to her career gap. She pointed out, “The conversation with MAXX started on that note with, ‘Hey, this is what I have, and I’m looking to work, just work, get in the industry, and get my hands-on experience.’ All I knew was I was taking one step at a time.”

Breaking Into the Tech Industry through Apprenticeship

MAXX Potential offered the possibility of breaking into the tech industry and gaining recent and relevant experience. A vital part of how MAXX Potential works is pairing eager and interested technologists with real-world work and experience, so that Clients complete their projects and Apprentices expand their resumes. It was just what Jasleen needed to move her career forward.

“I embraced it with open arms. Like whatever is coming, I was just like a sponge that was absorbing everything.” Jasleen said about her time as an Apprentice at MAXX Potential. She noted that on her very first day as an Apprentice she was paired with a Client and immediately started working on the project. 

Jasleen was brought onto a legacy system update project. The company still used typewriters for their forms, so MAXX Potential wanted to provide a solution that the Client would be able to maintain and continue to use. Jasleen spoke so warmly about her experience with this Client, saying, “You’re meeting your client where they are, and just giving them a little more. It still speaks volumes to me how it really, really helped them simplify their processes.”

The next Client project brought different challenges, and Jasleen remembers how she was the only person on the team with a big problem to solve. She realized that she was expected to bring the level of expertise of a seasoned professional to this role. It was a fast-paced environment with a lot of pressure as the expectations to deliver were high. 

“I don’t know if it had room there for me to make any mistakes.” Jasleen reflected on her time on this project during the MAXX Apprenticeship. She pointed out that she’s a hard worker with a strong background in technology. In the end, Jasleen was hired within six months of working on this project, and she reasoned, “I have always let my work speak instead of me speaking.”

The Value of Mentorship in an Apprenticeship Program

Mentorship is a part of the MAXX Potential ecosystem that helps support Apprentices as they gain experience on different projects. Every Apprentice is paired with a peer, mentor, and manager. This aspect of the apprenticeship helps Apprentices solve work challenges and handle interpersonal relationships.

“I would say mentorship has played a major role for my own professional growth.” Jasleen recalls her conversations with her mentor. She said, “All the soft skills, the data practices, data management, how you are presenting to your client, how you are meeting their expectation, to what point you should exceed their expectation, all these things, I would say I learned these skills through mentorship. It helped me so much.” 

MAXX Apprentices are competent individuals who align strongly with the MAXX core values of curiosity, authenticity, collaboration, initiative, and perseverance. A big part of the MAXX Apprenticeship program is to provide a space where aspiring technologists can learn, gain experience, and succeed. There is no shame in not knowing how to do something, and mentors and managers encourage Apprentices to understand how to search for a solution to the problem.

“I do not take it too hard if I don’t know something, but I always bring it back, do my research, and find an answer. And that’s my biggest takeaway from MAXX.” Jasleen said. “Not having the answer right away is still fine, but having the intent to find the answer is very important.”

Apprenticeship Focuses on a Strong Learning Mindset

“I think one of the core things that we were taught as Apprentices at MAXX was not to have a small vision of what you are working with. It always had the broader vision that if you’re working in one technology, it’s important to pace up and keep learning new stuff, new technologies. And that’s, I think, the main idea behind creating the Level Up program.” Jasleen shared.

The MAXX Level Up program provides four tiers for Apprentices to achieve through a presentation of their technical learning. Each tier represents a higher level of skill and includes a monetary award. This program allows Apprentices to expand their resume and experience.

Mindset is so important for a technical career, and Jasleen pointed out that she went into a bootcamp with the idea that the course was going to teach her everything. The bootcamp was not even close to real business problems or a work environment. Something needed to change

“When I started doing it with a ‘I’m just going to see how it goes’ and ‘let’s see where it heads,’ that’s the exact mindset I came to MAXX for.” Jasleen said. “I had no image of what I’m getting into. All I knew was I’m going to get to work in a real work environment and I would be working beside some mentor who is there to guide me and hold my hand where I need and push me where I need that push.”

Apprenticeships Are Changing the Landscape of the Tech Industry

National Apprenticeship Week is just the time to consider how apprenticeships are changing the landscape of the technology industry. Folks who opt to explore the possibilities of a tech apprenticeship experience the chance to build on their skills within the workforce rather than a classroom. Apprenticeships jumpstart careers.

“Learning that mindset, a realization that learning is not a one-time thing, that when you are in a tech career, it’s an ongoing process. Apprentices learn that mindset from companies like MAXX and carry forward that principle to wherever they are working.” MAXX Potential is a company that’s passionate about helping technologists to launch or advance their technical careers while also completing work for Clients in a variety of industries. This connection between companies seeking to complete work and folks who are desirous of breaking into the tech industry is an important role within the market. 

“They not only help you with the soft skills for your work, but also I would say a big, big factor is if you are working as a consultant, no one is going to teach you, other than when you’re working as an Apprentice, how to advocate for yourself, how to make your clients aware of what value you are bringing there, and especially negotiating when your client is about to hire you.” Jasleen considers how her apprenticeship impacted her tech career. “I mean, all these expert talks, I don’t think I could have done confidently without my mentors helping me to steer in that direction.”

Jasleen currently works as an IT Services Analyst contractor with Dominion Energy. It’s clear that she feels like she fits like a puzzle piece into the team. She shared, “I feel like I just fit in where I am working right now every day. I wake up excited about the new challenges the day will bring for me at my workplace.”

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

READ MORE

Every Tech Experience Expands Your Abilities as a Technologist

Alumni Success Story with Jay Spanos, Support Engineer at Synergy Technical

READ MORE

Trick or Treat: What Real-World Tech Work Looks Like vs. What People Expect

Unmasking Myths About Tech Careers

READ MORE

Spellbinding Solutions: How AI and Automation are Conjuring Up Potential

By MAXX Potential

  • Businesses

Artificial intelligence and automation are today’s spellbinding solutions to help businesses augment their teams. Think of The Sorcerer’s Apprentice in the movie Fantasia – Mickey lugs buckets of water day in and day out up a tall staircase. His life is monotonous. When the Sorcerer sets the source of his magic aside, Mickey seizes the opportunity to get his work done more efficiently.

A few well-placed movements and Mickey had a team of brooms to do his task. In some ways, AI-assisted work, automated and streamlined workflows, threat protection, and workforce transformation feel like the magic of our times. Tools that march forward, completing tasks left and right, AI and automation have already been a big part of workforce innovation, only gaining the mainstream spotlight when ChatGPT was released.


Sorcerer’s Apprentice – Fantasia

In the same way, the movie The Sword and the Stone demonstrates another set of characters, Merlin and Arthur, who lean into the efficiency that magic can offer. Merlin uses a few words and his wand to get dishes to wash themselves. When Arthur exclaims that he’s supposed to do that work, Merlin points out, “No one will notice the difference, son, who cares as long as the work is done?”

Many businesses often face the challenge of lots of work to do and a small team to handle the tasks. When each team member’s time can be optimized to work on high priority tasks while magic, in this case automation or Artificial Intelligence, works in the background to handle time-consuming, repetitive tasks, more high quality work is completed. Small businesses should consider how generative AI can bring more efficiency, threat protection, and team reskilling.

The Enchantment of Efficiency

Both Mickey and Merlin noticed practical applications for the magic at their fingertips. One used magic to complete his own tasks while the other used magic to take over the tasks of Arthur so that Arthur could have another lesson. Artificial intelligence and automation, while not as mysterious as the magic of these movies, have the potential to alleviate monotonous and mundane tasks, freeing up small business teams to prioritize time and effort on essential overview work.

The Magic of AI-Assisted Work

It feels magical when monotonous tasks can be handled by a generative AI assistant. With a few well-worded requests and some emphatic keystrokes, solutions arrive, whether providing an outline for a blog post, code for a task, or response options for a customer service chat. The work gets done.

According to a group of researchers at Stanford’s Digital Economic Laboratory and the Massachusetts Institute of Technology, customer support agents who had access to a generative artificial intelligence assistant increased their productivity by 14% on average. The study looked at more than 5,000 agents, and the chat assistant monitored customer service chats, providing real-time recommendations for responses. With that said, the researchers noted that the AI assistant really helped less skilled agents and only minimally helped those who were more experienced.

In Mickey’s case, he optimized his productivity to such an extent that he flooded the Sorcerer’s lair. He worked smarter until he didn’t, and when humans seek increased productivity, they are cautioned to do so with wise oversight of the tools they’re using, whether smarter project management tools, AI writing assistants, data analysis software, cybersecurity systems, or supply chain optimization. When monotonous tasks are automated, humans can lean into creativity, just as Mickey did with his visions of fireworks, dancing stars, and more. It empowers humans to have more focus time for envisioning the future or exploring other creative solutions.

The Speed Spell: Automation in Action

In The Sword and The Stone, Merlin wants to help educate Arthur so that he’s ready to step into the important role of king one day, but Arthur has mountains of dirty dishes to clean. Merlin taps into his magic. The dishes are now washing themselves, and Arthur is freed to pursue his education and growth. The magic of our day is the capabilities of automation to take over arduous tasks so that humans can pursue focused problem-solving time, continued growth, or rest.

Automation brings the magic of efficiency, time saving, and consistency. In some situations, companies are noting that it can also increase accuracy and cost reduction. Moreover, the capabilities of automation and machine learning can deeply assist in data analysis, which allows for faster processing and decision making. Faster processing, automated selection, and reduced human error provide data-driven insights for better decisions and support for complex decision scenarios.

Automation allows for smarter workflows, which means tasks get done and the operations are streamlined. MAXX Potential offers a number of powerful AI tools that can revolutionize different workflows with a wand wave. For example, a private and customizable GPT provides data protection while workers receive generative AI assistance for their tasks. Other tools include a SMART Employee Feedback Automation that simplifies HR feedback analysis, a Q&A Bot that is compliance trained and handles queries, and EvalEcho that streamlines performance reviews and manager insights.

The Hex of Security and Ethical Considerations

When the maid in The Sword in the Stone discovers the dishes are washing themselves, she and her peers call it ‘dark magic,’ and when it comes to automation and artificial intelligence, the idea of dark magic and evil is not far from minds. With many folks keeping important information online and in the cloud, cybersecurity is more important than ever before. Generative AI can be used by both bad actors and cybersecurity specialists. And yet, AI and automation may be the greatest protection against threats.

The Protective Spells of Generative AI in Cybersecurity

Machine learning is a powerful force to be reckoned with when it comes to threat detection because its algorithms recognize suspicious patterns and predict potential threats. Immediate responses mean that business systems remain safer. These predictive enchantments of AI’s ability to anticipate and neutralize threats with automated responses trigger the isolation of infected devices or block malicious traffic, as well as adaptive security measures that learn from threat patterns and automatically update intrusion detection parameters. 

The cybersecurity attacks that seem to stand the test of time continue to be traditional types of attacks such as phishing, malware, and ransomware. The difference is that they too have tapped into the power of artificial intelligence and machine learning. This means that phishing emails have become even more convincing, and bad actors still view humans as the weakest link in cybersecurity. National CIO Review reports that 67% of companies report difficulties combating increasingly sophisticated phishing attacks.

When Mickey used the Sorcerer’s magic to develop his water transportation system via a broom and two buckets, he didn’t include any type of fail-safe to have his system recognize when to pause water transportation. His efficiency plan was faulty. If Mickey could have had an AI assistant at his elbow, this generative AI system could have noted the patterns, recognized the coming problem, and implemented a solution to keep the water from flooding. This is the beauty of the protective opportunities of generative AI in cybersecurity. It has the capability to learn and update its own systems to maintain the values of the overall system.

The Wizardry of Workforce Transformation

What if the maid in The Sword in the Stone noticed the “dark magic” of the dishes magically washing themselves and waited for Merlin to return so she could ask for a little bit of that innovation? Her work life would have been transformed, freeing her to pursue a higher level self-education or castle management. While AI and Automation may be uncanny, these tools are catalysts for so much opportunity.

IBM released an article that states that 40% of the workforce will need to be reskilled due to artificial intelligence, and they point out, “AI won’t replace people–but people who use AI will replace people who don’t.” This idea can be overwhelming, but truthfully, if a worker can use generative AI assistants for their work now, they are already ahead of the learning curve. While some aspects of work will need more in-depth training, a lot of how automation and artificial intelligence shows up in the world is accessible to folks who are willing to explore and learn. The spell of change may have already been released, but it’s available to all.

When it comes to smart training and tools for building stronger teams, MAXX Potential AI solutions support workforce development beyond operations. Teams and individuals can learn through AI-assisted training and work simulation to discover new ways to collaborate and move through daily tasks. MAXX Potential also offers Video Creation for Onboarding & Training that offers scalable onboarding and training videos with custom AI avatar possibilities, consistent quality, and personalized experience capabilities.

Embrace the Sorcery of AI and Automation

Mickey recognized the opportunity of magic to make his life easier, and Merlin implemented magic so that Arthur could pursue further development of his skills and character. In the same way, artificial intelligence and automation offer so many possibilities for workers, and learning to tap into these tools will enable them to delegate repetitive tasks to AI, freeing up time for strategic and creative work. Embracing these tools can lead to career growth and organizational success, as human-machine collaboration paves the way for enhanced productivity.

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

READ MORE

Every Tech Experience Expands Your Abilities as a Technologist

Alumni Success Story with Jay Spanos, Support Engineer at Synergy Technical

READ MORE

Trick or Treat: What Real-World Tech Work Looks Like vs. What People Expect

Unmasking Myths About Tech Careers

READ MORE

Spellbinding Solutions: How AI and Automation are Conjuring Up Potential

By MAXX Potential

  • Businesses

Artificial intelligence and automation are today’s spellbinding solutions to help businesses augment their teams. Think of The Sorcerer’s Apprentice in the movie Fantasia – Mickey lugs buckets of water day in and day out up a tall staircase. His life is monotonous. When the Sorcerer sets the source of his magic aside, Mickey seizes the opportunity to get his work done more efficiently.

A few well-placed movements and Mickey had a team of brooms to do his task. In some ways, AI-assisted work, automated and streamlined workflows, threat protection, and workforce transformation feel like the magic of our times. Tools that march forward, completing tasks left and right, AI and automation have already been a big part of workforce innovation, only gaining the mainstream spotlight when ChatGPT was released.


Sorcerer’s Apprentice – Fantasia

In the same way, the movie The Sword and the Stone demonstrates another set of characters, Merlin and Arthur, who lean into the efficiency that magic can offer. Merlin uses a few words and his wand to get dishes to wash themselves. When Arthur exclaims that he’s supposed to do that work, Merlin points out, “No one will notice the difference, son, who cares as long as the work is done?”

Many businesses often face the challenge of lots of work to do and a small team to handle the tasks. When each team member’s time can be optimized to work on high priority tasks while magic, in this case automation or Artificial Intelligence, works in the background to handle time-consuming, repetitive tasks, more high quality work is completed. Small businesses should consider how generative AI can bring more efficiency, threat protection, and team reskilling.

The Enchantment of Efficiency

Both Mickey and Merlin noticed practical applications for the magic at their fingertips. One used magic to complete his own tasks while the other used magic to take over the tasks of Arthur so that Arthur could have another lesson. Artificial intelligence and automation, while not as mysterious as the magic of these movies, have the potential to alleviate monotonous and mundane tasks, freeing up small business teams to prioritize time and effort on essential overview work.

The Magic of AI-Assisted Work

It feels magical when monotonous tasks can be handled by a generative AI assistant. With a few well-worded requests and some emphatic keystrokes, solutions arrive, whether providing an outline for a blog post, code for a task, or response options for a customer service chat. The work gets done.

According to a group of researchers at Stanford’s Digital Economic Laboratory and the Massachusetts Institute of Technology, customer support agents who had access to a generative artificial intelligence assistant increased their productivity by 14% on average. The study looked at more than 5,000 agents, and the chat assistant monitored customer service chats, providing real-time recommendations for responses. With that said, the researchers noted that the AI assistant really helped less skilled agents and only minimally helped those who were more experienced.

In Mickey’s case, he optimized his productivity to such an extent that he flooded the Sorcerer’s lair. He worked smarter until he didn’t, and when humans seek increased productivity, they are cautioned to do so with wise oversight of the tools they’re using, whether smarter project management tools, AI writing assistants, data analysis software, cybersecurity systems, or supply chain optimization. When monotonous tasks are automated, humans can lean into creativity, just as Mickey did with his visions of fireworks, dancing stars, and more. It empowers humans to have more focus time for envisioning the future or exploring other creative solutions.

The Speed Spell: Automation in Action

In The Sword and The Stone, Merlin wants to help educate Arthur so that he’s ready to step into the important role of king one day, but Arthur has mountains of dirty dishes to clean. Merlin taps into his magic. The dishes are now washing themselves, and Arthur is freed to pursue his education and growth. The magic of our day is the capabilities of automation to take over arduous tasks so that humans can pursue focused problem-solving time, continued growth, or rest.

Automation brings the magic of efficiency, time saving, and consistency. In some situations, companies are noting that it can also increase accuracy and cost reduction. Moreover, the capabilities of automation and machine learning can deeply assist in data analysis, which allows for faster processing and decision making. Faster processing, automated selection, and reduced human error provide data-driven insights for better decisions and support for complex decision scenarios.

Automation allows for smarter workflows, which means tasks get done and the operations are streamlined. MAXX Potential offers a number of powerful AI tools that can revolutionize different workflows with a wand wave. For example, a private and customizable GPT provides data protection while workers receive generative AI assistance for their tasks. Other tools include a SMART Employee Feedback Automation that simplifies HR feedback analysis, a Q&A Bot that is compliance trained and handles queries, and EvalEcho that streamlines performance reviews and manager insights.

The Hex of Security and Ethical Considerations

When the maid in The Sword in the Stone discovers the dishes are washing themselves, she and her peers call it ‘dark magic,’ and when it comes to automation and artificial intelligence, the idea of dark magic and evil is not far from minds. With many folks keeping important information online and in the cloud, cybersecurity is more important than ever before. Generative AI can be used by both bad actors and cybersecurity specialists. And yet, AI and automation may be the greatest protection against threats.

The Protective Spells of Generative AI in Cybersecurity

Machine learning is a powerful force to be reckoned with when it comes to threat detection because its algorithms recognize suspicious patterns and predict potential threats. Immediate responses mean that business systems remain safer. These predictive enchantments of AI’s ability to anticipate and neutralize threats with automated responses trigger the isolation of infected devices or block malicious traffic, as well as adaptive security measures that learn from threat patterns and automatically update intrusion detection parameters. 

The cybersecurity attacks that seem to stand the test of time continue to be traditional types of attacks such as phishing, malware, and ransomware. The difference is that they too have tapped into the power of artificial intelligence and machine learning. This means that phishing emails have become even more convincing, and bad actors still view humans as the weakest link in cybersecurity. National CIO Review reports that 67% of companies report difficulties combating increasingly sophisticated phishing attacks.

When Mickey used the Sorcerer’s magic to develop his water transportation system via a broom and two buckets, he didn’t include any type of fail-safe to have his system recognize when to pause water transportation. His efficiency plan was faulty. If Mickey could have had an AI assistant at his elbow, this generative AI system could have noted the patterns, recognized the coming problem, and implemented a solution to keep the water from flooding. This is the beauty of the protective opportunities of generative AI in cybersecurity. It has the capability to learn and update its own systems to maintain the values of the overall system.

The Wizardry of Workforce Transformation

What if the maid in The Sword in the Stone noticed the “dark magic” of the dishes magically washing themselves and waited for Merlin to return so she could ask for a little bit of that innovation? Her work life would have been transformed, freeing her to pursue a higher level self-education or castle management. While AI and Automation may be uncanny, these tools are catalysts for so much opportunity.

IBM released an article that states that 40% of the workforce will need to be reskilled due to artificial intelligence, and they point out, “AI won’t replace people–but people who use AI will replace people who don’t.” This idea can be overwhelming, but truthfully, if a worker can use generative AI assistants for their work now, they are already ahead of the learning curve. While some aspects of work will need more in-depth training, a lot of how automation and artificial intelligence shows up in the world is accessible to folks who are willing to explore and learn. The spell of change may have already been released, but it’s available to all.

When it comes to smart training and tools for building stronger teams, MAXX Potential AI solutions support workforce development beyond operations. Teams and individuals can learn through AI-assisted training and work simulation to discover new ways to collaborate and move through daily tasks. MAXX Potential also offers Video Creation for Onboarding & Training that offers scalable onboarding and training videos with custom AI avatar possibilities, consistent quality, and personalized experience capabilities.

Embrace the Sorcery of AI and Automation

Mickey recognized the opportunity of magic to make his life easier, and Merlin implemented magic so that Arthur could pursue further development of his skills and character. In the same way, artificial intelligence and automation offer so many possibilities for workers, and learning to tap into these tools will enable them to delegate repetitive tasks to AI, freeing up time for strategic and creative work. Embracing these tools can lead to career growth and organizational success, as human-machine collaboration paves the way for enhanced productivity.

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

READ MORE

Every Tech Experience Expands Your Abilities as a Technologist

Alumni Success Story with Jay Spanos, Support Engineer at Synergy Technical

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MAXX Potential Celebrates Finalist Nominations in Prestigious Richmond Technology Awards

By MAXX Potential

  • Apprenticeship, Businesses, Education, Press Releases

Richmond, VA – September 19, 2024, MAXX Potential, a leader in tech Apprenticeship and workforce development, is proud to announce its recognition as a finalist in multiple categories at the upcoming Richmond Technology Council awards. The company’s Director of Emerging Technology, Tucker Mahan, has been named a finalist for the ELITE (Emerging Leader in Tech) Award, while MAXX Potential has also secured a finalist position for the Technology Builder Award with its groundbreaking Internship Simulator.

The ELITE Award, a new accolade introduced this year, celebrates technologists under the age of 40 who are making significant contributions to Richmond’s tech landscape. Candidates are chosen based on their demonstrable impact and initiatives that exceed the expectations of their professional roles. Tucker Mahan stands out in this category, recognized for his innovative approaches, dedication to mentorship, and active participation in the local tech community.

Tucker’s achievements include the development of an Apprentice Growth Platform and his continuous efforts to incorporate cutting-edge skills and technologies into MAXX Potential’s Apprenticeship Program. His involvement in the RVAtech board and insightful presentation at RVAsec highlight his commitment to the community.

“Tucker spearheaded the creation of a custom Apprentice development system at MAXX Potential, a pivotal tool that revolutionized how we manage our apprenticeship program. He continually seeks out and implements new strategies to enhance the mentorship experience, ensuring it aligns with the evolving demands of the tech industry,” said Elizabeth Papile, MAXX Potential Marketing Director.

The Technology Builder Award, sponsored by ePlus, recognizes local tech companies that provide innovative solutions to enhance business processes and operational efficiency for clients. Criteria requires nominations to showcase solutions that provide tangible financial or business value. MAXX Potential’s Internship Simulator has been instrumental in achieving this, earning the company its finalist status.

“The Internship Simulator has been a game-changer for our clients, and our nomination for the Technology Builder Award is a reflection of our team’s hard work and ingenuity.” Rob Simms, MAXX Potential Managing Partner, shared, “Recognizing the scarcity of internships for students and job seekers, our Internship Simulator is a targeted solution. Over the years, with the support of our partners, we’ve refined our system, enabling us to offer a multitude of tech internships at the same time.”

Chosen by DARS, YearUp, and CodeRVA, our Internship Simulator at MAXX Potential equips aspiring IT professionals with more than just job experience. Participants emerge with resume-worthy job experience, real-world industry insights, in-demand technical and professional skills, a foundational professional network, and mentorship from experienced IT professionals. 

The company also extends congratulations to fellow Technology Builder Award finalists UDig and Shockoe and to fellow ELITE Award finalists Jessica Allison at CarMax and Sara Conner at Slalom. MAXX Potential looks forward to celebrating the vibrant tech community at the RVAtech/ Gala on September 25th.

In addition to these achievements, MAXX Potential is proud to sponsor the Community Impact Award, recognizing those who leverage technology for the greater good. Congratulations to Finalist Community College Workforce Alliance (CCWA), Finalist AFOI – Assisting Families of Inmates (AFOI), and Finalist Kristen VanderRoest, Teacher at CodeRVA Regional High School.

MAXX Potential is committed to fostering growth and innovation in the tech sector and is honored by these recognitions. The company eagerly anticipates the rvatech/ Gala, where the community will come together to honor the achievements and advancements in technology.

Interested in becoming or working with a MAXX Apprentice? Attend Career Lab or explore MAXX Business Solutions!

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MAXX Potential Celebrates Finalist Nominations in Prestigious Richmond Technology Awards

By MAXX Potential

  • Apprenticeship, Businesses, Education, Press Releases

Richmond, VA – September 19, 2024, MAXX Potential, a leader in tech Apprenticeship and workforce development, is proud to announce its recognition as a finalist in multiple categories at the upcoming Richmond Technology Council awards. The company’s Director of Emerging Technology, Tucker Mahan, has been named a finalist for the ELITE (Emerging Leader in Tech) Award, while MAXX Potential has also secured a finalist position for the Technology Builder Award with its groundbreaking Internship Simulator.

The ELITE Award, a new accolade introduced this year, celebrates technologists under the age of 40 who are making significant contributions to Richmond’s tech landscape. Candidates are chosen based on their demonstrable impact and initiatives that exceed the expectations of their professional roles. Tucker Mahan stands out in this category, recognized for his innovative approaches, dedication to mentorship, and active participation in the local tech community.

Tucker’s achievements include the development of an Apprentice Growth Platform and his continuous efforts to incorporate cutting-edge skills and technologies into MAXX Potential’s Apprenticeship Program. His involvement in the RVAtech board and insightful presentation at RVAsec highlight his commitment to the community.

“Tucker spearheaded the creation of a custom Apprentice development system at MAXX Potential, a pivotal tool that revolutionized how we manage our apprenticeship program. He continually seeks out and implements new strategies to enhance the mentorship experience, ensuring it aligns with the evolving demands of the tech industry,” said Elizabeth Papile, MAXX Potential Marketing Director.

The Technology Builder Award, sponsored by ePlus, recognizes local tech companies that provide innovative solutions to enhance business processes and operational efficiency for clients. Criteria requires nominations to showcase solutions that provide tangible financial or business value. MAXX Potential’s Internship Simulator has been instrumental in achieving this, earning the company its finalist status.

“The Internship Simulator has been a game-changer for our clients, and our nomination for the Technology Builder Award is a reflection of our team’s hard work and ingenuity.” Rob Simms, MAXX Potential Managing Partner, shared, “Recognizing the scarcity of internships for students and job seekers, our Internship Simulator is a targeted solution. Over the years, with the support of our partners, we’ve refined our system, enabling us to offer a multitude of tech internships at the same time.”

Chosen by DARS, YearUp, and CodeRVA, our Internship Simulator at MAXX Potential equips aspiring IT professionals with more than just job experience. Participants emerge with resume-worthy job experience, real-world industry insights, in-demand technical and professional skills, a foundational professional network, and mentorship from experienced IT professionals. 

The company also extends congratulations to fellow Technology Builder Award finalists UDig and Shockoe and to fellow ELITE Award finalists Jessica Allison at CarMax and Sara Conner at Slalom. MAXX Potential looks forward to celebrating the vibrant tech community at the RVAtech/ Gala on September 25th.

In addition to these achievements, MAXX Potential is proud to sponsor the Community Impact Award, recognizing those who leverage technology for the greater good. Congratulations to Finalist Community College Workforce Alliance (CCWA), Finalist AFOI – Assisting Families of Inmates (AFOI), and Finalist Kristen VanderRoest, Teacher at CodeRVA Regional High School.

MAXX Potential is committed to fostering growth and innovation in the tech sector and is honored by these recognitions. The company eagerly anticipates the rvatech/ Gala, where the community will come together to honor the achievements and advancements in technology.

Interested in becoming or working with a MAXX Apprentice? Attend Career Lab or explore MAXX Business Solutions!

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Is Your Workforce Ready for Generative AI Adversaries?

Defending Against the Deep

By Tucker Mahan, Director of Emerging Technology, with Barbara Brutt

  • Businesses

AI is everywhere, and the quickest history lesson on computers demonstrates that artificial intelligence has been in the works since Turing’s 1950 “Computing Machinery and Intelligence” paper  introduced the conceptual foundations. OpenAI’s first LLM release, GPT-1, came out in 2018 alongside Google’s Bert. In the span of one human life of about seventy years, AI has taken off.

AI everywhere timeline

Ideas around AI have skyrocketed. For example, a commonly believed idea is that “90% of the internet will be AI by 2025 or 2026!” Dig deeper into the source material of this statistic, and it becomes apparent that this information comes from a since redacted quote in a Europol report. Yet, the information still persists because many news organizations used that information, which then fed into what AI knows. If you search for this information online, AI will offer a vague summary, “Some experts predict that as much as 90 percent of online content could be synthetically generated within a few years.”

The ability to analyze information has only become more critical. According to Ernst & Young in “Why AI fuels cybersecurity anxiety, particularly for younger employees,” their 2024 EY Human Risk in Cybersecurity Survey revealed the following:

  • 39% of workers are not confident that they know how to use AI responsibly
  • 91% of employees say organizations should regularly update their training to keep pace with AI
  • 85% of workers believe AI has made cybersecurity attacks more sophisticated

The Threat of Generative AI Adversaries

Google warns that the effectiveness and scale of social engineering and phishing attacks are not only growing but will continue to grow. Generative AI adversaries are here now, and it’s important to learn from the stories of the attacks that we already know of and discover how to educate your workforce.

What happens when one of your employees cannot spot a deepfake scam? Arup, a British multinational design and engineering company can tell you because one of its Hong Kong employees paid out $25 million to fraudsters.

“Unfortunately, we can’t go into details at this stage as the incident is still the subject of an ongoing investigation. However, we can confirm that fake voices and images were used,” the spokesperson said in an emailed statement. The worker had suspected phishing, but after a video call where the worker recognized colleagues by image and voice, the suspicions of a scam were dropped. It’s rumored that the video call itself included several deepfake streams of company leaders, used to manipulate the employee.

What happens when a threat actor uses social engineering to access important company information? Reuters reports in “Casino giant MGM expects $100 million hit from hack that led to data breach” how the company faced a hack that disrupted their internal systems. The platform Okta used by MGM observed that the threat actor demonstrated novel methods of lateral movement and defense evasion – the actor used deepfake audio to call the support desk to reset admin level credentials.  

While Generative AI adversaries may become more advanced, these types of attacks can be prevented. There are a number of detection opportunities for defenders to consider for cybersecurity. How can companies be prepared for AI-generated media?

Real or AI?

Whether looking online for a news article or scrolling social media, it’s likely that an AI-generated image has been on the screen at some point. Many people use ChatGPT for help with writing, and AI-generated images and videos are becoming more and more popular. A few years ago, it was simple to tell the difference between an AI-generated paragraph and a human-written paragraph, but times are changing.

Can you spot the difference between AI-generated text and human-written text?

Recognizing the difference between real and Artificial Intelligence is becoming challenging, especially if the human that is prompting has carefully developed their ability to prompt well. A skillful prompt can generate text that is almost impossible to detect as AI generated.

Box A was AI-generated, and in our testing we’ve found only 25% of those guessing were able to correctly detect the text as AI. While this example is seemingly harmless, it points to a larger problem when analyzing emails, text messages, or news stories. Even AI detectors are proving faulty in helping with this determination, as they can commit both false-positive and false-negative errors. 

The most helpful techniques remain critical thinking and search skills. A quick Internet search may reveal that other users are reporting a similar suspicious email or text, and this information can help better determine when to disregard. Critical thinking asks questions, analyzes different aspects, and doesn’t jump to conclusions.

A number of quizzes exist online where individuals can test their abilities in recognizing AI-generated media, whether its video, voice, image, or words. Interested in testing your ability to recognize AI in media? Take this Tidio quiz or try Which Face Is Real.

Unsurprisingly, individuals who have more access and experience with AI-generated content are often better at recognizing AI versus human content.

Understanding the Limitations of Artificial Intelligence & Empowering Your Workforce

AI is everywhere, and it still has limitations. Anyone who uses ChatGPT or another AI often knows that to receive great content they must craft a great prompt, and beyond that, some common limitations of Artificial Intelligence include content length, input quality, data privacy, and resource intensiveness. These limitations are important to know. 

AI can do a lot, but when it comes to creating a long piece of content, whether text, audio, or video, it has a case of the hiccups. No matter the medium, when AI works on creating a longer piece of content, it runs into a number of problems such as repeating itself, losing flow, changing audio accent, altering the speed, strange distortions, or using incorrect physical motions that don’t match. Each medium deals with different AI-generated problems that need to be monitored and corrected by a human.

Another limitation with AI deals with input quality as well as content length. A 10-second clip of someone saying “Hello? Hello? Anyone there? Hello?” can be used to train AI for an audio voice; however, that clip doesn’t offer the breadth of accent and tone that a longer conversation would. The resulting audio clip will sound stilted and fake.

Some newer releases of AI have celebrated their ability to respond in real-time, and while some are decent, many leave us hanging for a while. Humans typically want the information they’re seeking as quickly as possible. Meanwhile, there’s the issue of resource intensiveness; while lower cost, effective models are coming out, the environmental impact is unknown.

AI often seems like the answer to every problem, and it’s also easy to get caught up in the idea that artificial intelligence will replace every job. Despite its impressive capabilities, the real strength in using AI lies in the user’s judgment. It’s the human ability to discern when and how to use AI that determines its effectiveness. By leveraging AI as a tool rather than a solution in itself, users can maximize its potential while maintaining the critical thinking and adaptability that only humans can provide.

Building AI Awareness

As shared earlier, individuals who interact with artificial intelligence often are more likely to recognize AI-generated content than those who don’t. We tested this internally, and we discovered a moderate positive relationship between familiarity with generative AI on our AI detection quiz. The correlation is not considered strong, but it does demonstrate that familiarity helps though it’s not necessarily the sole determinant. Familiarity helps. Consider finding ways to allow employees to build familiarity with artificial intelligence. Working with AI can even be gamified so that workers enjoy the process of understanding AI.

Continuous Learning & Adaptation

Again and again, you’ll hear that people will not be replaced by AI, but the replacement will be a person who uses the tool of AI. Lean into learning about AI and finding ways to bring it into your work role. As Gino Wickman says, “Systemize the predictable so you can humanize the exceptional.”

Balance Demos with Hands On Experience

Watching videos and live presentations have their place in helping people be educated about artificial intelligence, and each person will learn so much more by diving into the content on their own. The best thing to offer workers is access to hands-on experience with AI, alongside the knowledge of what responsible use looks like. Empower your employees to be up to date and prepared for AI-generated adversaries.

The introduction of artificial intelligence into the tech industry and the rest of the world has altered so much of the internet even now, and the changes will keep coming. Preparing your workforce for AI-generated adversaries starts with working with artificial intelligence and learning about what it’s capable of through all types of media. AI will continue to evolve, and so must we. 

 

At MAXX Potential, our team is committed to staying at the forefront of technology, artificial intelligence, and automation. If you are interested in talking to us about a project that your team is working on, please reach out to MAXXpotential.com/contact. 

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101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

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Is Your Workforce Ready for Generative AI Adversaries?

Defending Against the Deep

By Tucker Mahan, Director of Emerging Technology, with Barbara Brutt

  • Businesses

AI is everywhere, and the quickest history lesson on computers demonstrates that artificial intelligence has been in the works since Turing’s 1950 “Computing Machinery and Intelligence” paper  introduced the conceptual foundations. OpenAI’s first LLM release, GPT-1, came out in 2018 alongside Google’s Bert. In the span of one human life of about seventy years, AI has taken off.

AI everywhere timeline

Ideas around AI have skyrocketed. For example, a commonly believed idea is that “90% of the internet will be AI by 2025 or 2026!” Dig deeper into the source material of this statistic, and it becomes apparent that this information comes from a since redacted quote in a Europol report. Yet, the information still persists because many news organizations used that information, which then fed into what AI knows. If you search for this information online, AI will offer a vague summary, “Some experts predict that as much as 90 percent of online content could be synthetically generated within a few years.”

The ability to analyze information has only become more critical. According to Ernst & Young in “Why AI fuels cybersecurity anxiety, particularly for younger employees,” their 2024 EY Human Risk in Cybersecurity Survey revealed the following:

  • 39% of workers are not confident that they know how to use AI responsibly
  • 91% of employees say organizations should regularly update their training to keep pace with AI
  • 85% of workers believe AI has made cybersecurity attacks more sophisticated

The Threat of Generative AI Adversaries

Google warns that the effectiveness and scale of social engineering and phishing attacks are not only growing but will continue to grow. Generative AI adversaries are here now, and it’s important to learn from the stories of the attacks that we already know of and discover how to educate your workforce.

What happens when one of your employees cannot spot a deepfake scam? Arup, a British multinational design and engineering company can tell you because one of its Hong Kong employees paid out $25 million to fraudsters.

“Unfortunately, we can’t go into details at this stage as the incident is still the subject of an ongoing investigation. However, we can confirm that fake voices and images were used,” the spokesperson said in an emailed statement. The worker had suspected phishing, but after a video call where the worker recognized colleagues by image and voice, the suspicions of a scam were dropped. It’s rumored that the video call itself included several deepfake streams of company leaders, used to manipulate the employee.

What happens when a threat actor uses social engineering to access important company information? Reuters reports in “Casino giant MGM expects $100 million hit from hack that led to data breach” how the company faced a hack that disrupted their internal systems. The platform Okta used by MGM observed that the threat actor demonstrated novel methods of lateral movement and defense evasion – the actor used deepfake audio to call the support desk to reset admin level credentials.  

While Generative AI adversaries may become more advanced, these types of attacks can be prevented. There are a number of detection opportunities for defenders to consider for cybersecurity. How can companies be prepared for AI-generated media?

Real or AI?

Whether looking online for a news article or scrolling social media, it’s likely that an AI-generated image has been on the screen at some point. Many people use ChatGPT for help with writing, and AI-generated images and videos are becoming more and more popular. A few years ago, it was simple to tell the difference between an AI-generated paragraph and a human-written paragraph, but times are changing.

Can you spot the difference between AI-generated text and human-written text?

Recognizing the difference between real and Artificial Intelligence is becoming challenging, especially if the human that is prompting has carefully developed their ability to prompt well. A skillful prompt can generate text that is almost impossible to detect as AI generated.

Box A was AI-generated, and in our testing we’ve found only 25% of those guessing were able to correctly detect the text as AI. While this example is seemingly harmless, it points to a larger problem when analyzing emails, text messages, or news stories. Even AI detectors are proving faulty in helping with this determination, as they can commit both false-positive and false-negative errors. 

The most helpful techniques remain critical thinking and search skills. A quick Internet search may reveal that other users are reporting a similar suspicious email or text, and this information can help better determine when to disregard. Critical thinking asks questions, analyzes different aspects, and doesn’t jump to conclusions.

A number of quizzes exist online where individuals can test their abilities in recognizing AI-generated media, whether its video, voice, image, or words. Interested in testing your ability to recognize AI in media? Take this Tidio quiz or try Which Face Is Real.

Unsurprisingly, individuals who have more access and experience with AI-generated content are often better at recognizing AI versus human content.

Understanding the Limitations of Artificial Intelligence & Empowering Your Workforce

AI is everywhere, and it still has limitations. Anyone who uses ChatGPT or another AI often knows that to receive great content they must craft a great prompt, and beyond that, some common limitations of Artificial Intelligence include content length, input quality, data privacy, and resource intensiveness. These limitations are important to know. 

AI can do a lot, but when it comes to creating a long piece of content, whether text, audio, or video, it has a case of the hiccups. No matter the medium, when AI works on creating a longer piece of content, it runs into a number of problems such as repeating itself, losing flow, changing audio accent, altering the speed, strange distortions, or using incorrect physical motions that don’t match. Each medium deals with different AI-generated problems that need to be monitored and corrected by a human.

Another limitation with AI deals with input quality as well as content length. A 10-second clip of someone saying “Hello? Hello? Anyone there? Hello?” can be used to train AI for an audio voice; however, that clip doesn’t offer the breadth of accent and tone that a longer conversation would. The resulting audio clip will sound stilted and fake.

Some newer releases of AI have celebrated their ability to respond in real-time, and while some are decent, many leave us hanging for a while. Humans typically want the information they’re seeking as quickly as possible. Meanwhile, there’s the issue of resource intensiveness; while lower cost, effective models are coming out, the environmental impact is unknown.

AI often seems like the answer to every problem, and it’s also easy to get caught up in the idea that artificial intelligence will replace every job. Despite its impressive capabilities, the real strength in using AI lies in the user’s judgment. It’s the human ability to discern when and how to use AI that determines its effectiveness. By leveraging AI as a tool rather than a solution in itself, users can maximize its potential while maintaining the critical thinking and adaptability that only humans can provide.

Building AI Awareness

As shared earlier, individuals who interact with artificial intelligence often are more likely to recognize AI-generated content than those who don’t. We tested this internally, and we discovered a moderate positive relationship between familiarity with generative AI on our AI detection quiz. The correlation is not considered strong, but it does demonstrate that familiarity helps though it’s not necessarily the sole determinant. Familiarity helps. Consider finding ways to allow employees to build familiarity with artificial intelligence. Working with AI can even be gamified so that workers enjoy the process of understanding AI.

Continuous Learning & Adaptation

Again and again, you’ll hear that people will not be replaced by AI, but the replacement will be a person who uses the tool of AI. Lean into learning about AI and finding ways to bring it into your work role. As Gino Wickman says, “Systemize the predictable so you can humanize the exceptional.”

Balance Demos with Hands On Experience

Watching videos and live presentations have their place in helping people be educated about artificial intelligence, and each person will learn so much more by diving into the content on their own. The best thing to offer workers is access to hands-on experience with AI, alongside the knowledge of what responsible use looks like. Empower your employees to be up to date and prepared for AI-generated adversaries.

The introduction of artificial intelligence into the tech industry and the rest of the world has altered so much of the internet even now, and the changes will keep coming. Preparing your workforce for AI-generated adversaries starts with working with artificial intelligence and learning about what it’s capable of through all types of media. AI will continue to evolve, and so must we. 

 

At MAXX Potential, our team is committed to staying at the forefront of technology, artificial intelligence, and automation. If you are interested in talking to us about a project that your team is working on, please reach out to MAXXpotential.com/contact. 

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101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

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Preparing Students for Tech Careers

Durable Skills for an Automated Future

By MAXX Potential

  • Education

Artificial Intelligence and automation are becoming a big part of our world. If you’ve done an Internet search recently, then you’ve probably observed that the first answer to your query is an AI-generated response. The world as we know it is vaulting to the future, and it begs the question: how do we best prepare students for the future?

We believe the key is equipping students with the skills needed to thrive in an environment where AI and automation are prevalent and innovating. This comes from fostering adaptability, continuous learning, and interdisciplinary knowledge. We might not know what the future holds, but we do believe that the interdependence of tech and human skills will be foundational.

The Interdependence of Tech and Durable Skills

The approach of combining technical skills alongside professional skills ensures that students become proficient in using technology but also build resilience to work in an innovative field. We’ll explore how fostering adaptability, versatile problem-solving, emotional intelligence, and smart reasoning can help students stay ahead no matter what the future brings. 

Exploring AI for Adaptability and Lifelong Learning

The rapid pace at which these technologies advance means that the skills and knowledge required today might be obsolete tomorrow. That doesn’t mean that students should not work with this technology; in fact, students who can interact with the newest technologies will be more ready for continued advancements. Just as it’s been an art to learn the best way to search the internet, learning how to best prompt LLM models takes time with lots of trial and error. 

As students interact with AI systems, they’ll inevitably encounter challenges and complexities that will test their problem-solving skills. This is a critical part of the learning process. By facing these difficulties head-on, students can develop a growth mindset, understanding that their abilities can be developed through dedication and hard work. This mindset will serve them well in a tech career where adaptability is key, and where they may need to pivot or learn new tools quickly.

By staying informed and following their curiosity about the latest trends and breakthroughs in AI and automation, students can discover, learn, and build on their skills that will likely be relevant and in demand. Moreover, by embracing a culture of continuous learning, students position themselves as valuable assets in any tech-driven workplace, ready to tackle the challenges of tomorrow.

Merging STEM with Humanities for Innovative Learning

Interdisciplinary learning is foundational for the multifaceted challenges of the tech industry. By blending STEM education with arts and humanities, students can develop a more holistic understanding of the world around them. This fusion encourages versatile problem-solving skills, enabling students to come up with creative solutions that a purely technical approach might miss.

Understanding cultural nuances and human behaviors can lead to the development of more user-friendly and accessible technology. Moreover, subjects like philosophy and ethics can play a significant role in guiding future tech professionals to consider the broader implications of the technology they create, ensuring that it serves to enhance society rather than detract from it.

In real-world settings, tech professionals rarely work in isolation; they are often part of multidisciplinary teams where clear communication and understanding of different viewpoints are key to success. By gaining insights from arts and humanities, students can learn to articulate technical concepts to non-experts and appreciate the contributions of colleagues from different backgrounds. This interplay of knowledge and skills makes for a more adaptable and well-rounded individual, or in other words, a whole human ready to innovate in the tech world.

Coordinating Group Success with Emotional Intelligence and Communication

Emotional intelligence and leadership skills are often grown best within the context of group projects and experiential learning environments. Students interact with others who might work differently than they do,  and they dip into recognizing and managing emotions within a team. This collaborative atmosphere asks each student to step into leading roles, practice empathy and task management while preparing them for similar challenges they’ll face in the tech industry.

Communication skills are also refined through these hands-on projects. Students must articulate technical concepts clearly and work together to solve problems. Collaborating with diverse teams and explaining the specialty to people who don’t work with that area of expertise is vital for future work environments.

Navigating Technology with Good Ethics and Data Literacy

The rapid advancement of technology has caused a stir when it comes to data literacy and ethics, and that’s why it’s important to consider navigating technology from the lens of moral philosophy. What does it look like to encourage students to assess technology’s societal impact, explore the problems of data privacy, and recognize the pitfalls of algorithmic bias? Asking students to delve into these topics will help them as the tech continues to innovate.

A lot of today’s living happens online, and we still have lives in the physical world where people are deeply impacted by their digital interactions. Students know this. Every technological advancement comes with some level of social impact, and it’s a good exercise for students to consider the wider effects of their innovations alongside society and the environment. Developing reasoning skills alongside an awareness of technology’s societal role will enable students to forge solutions that are not only innovative but also socially conscious, preparing them to lead the charge in a tech-driven future that prioritizes the public good.

Creating a Learning Environment for AI and Technical Prompting

When it comes to technology, the best thing for students is to train them in durable skills and let them get hands-on with new Artificial Intelligence advancements. As a company devoted to learning, we understand the importance of allowing future technologists to experience the latest technologies, and we’ve developed a learning environment that gives MAXX Potential Apprentices access to a range of AI options within a controlled space that prioritizes data loss prevention and quality content. This customizable AI assistant that we call MAXX GPT can be built for your company or educational institution. Reach out to MAXX Potential to find out more about building a GPT for your needs.

MORE POSTS

101 Projects, 15,000 Hours Saved: Our Apprenticeship Year in Review

By MAXX Potential When Brad decided to build his career in IT, he knew he needed a blueprint. What he didn’t know was that his

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Preparing Students for Tech Careers

Durable Skills for an Automated Future

By MAXX Potential

  • Education

Artificial Intelligence and automation are becoming a big part of our world. If you’ve done an Internet search recently, then you’ve probably observed that the first answer to your query is an AI-generated response. The world as we know it is vaulting to the future, and it begs the question: how do we best prepare students for the future?

We believe the key is equipping students with the skills needed to thrive in an environment where AI and automation are prevalent and innovating. This comes from fostering adaptability, continuous learning, and interdisciplinary knowledge. We might not know what the future holds, but we do believe that the interdependence of tech and human skills will be foundational.

The Interdependence of Tech and Durable Skills

The approach of combining technical skills alongside professional skills ensures that students become proficient in using technology but also build resilience to work in an innovative field. We’ll explore how fostering adaptability, versatile problem-solving, emotional intelligence, and smart reasoning can help students stay ahead no matter what the future brings. 

Exploring AI for Adaptability and Lifelong Learning

The rapid pace at which these technologies advance means that the skills and knowledge required today might be obsolete tomorrow. That doesn’t mean that students should not work with this technology; in fact, students who can interact with the newest technologies will be more ready for continued advancements. Just as it’s been an art to learn the best way to search the internet, learning how to best prompt LLM models takes time with lots of trial and error. 

As students interact with AI systems, they’ll inevitably encounter challenges and complexities that will test their problem-solving skills. This is a critical part of the learning process. By facing these difficulties head-on, students can develop a growth mindset, understanding that their abilities can be developed through dedication and hard work. This mindset will serve them well in a tech career where adaptability is key, and where they may need to pivot or learn new tools quickly.

By staying informed and following their curiosity about the latest trends and breakthroughs in AI and automation, students can discover, learn, and build on their skills that will likely be relevant and in demand. Moreover, by embracing a culture of continuous learning, students position themselves as valuable assets in any tech-driven workplace, ready to tackle the challenges of tomorrow.

Merging STEM with Humanities for Innovative Learning

Interdisciplinary learning is foundational for the multifaceted challenges of the tech industry. By blending STEM education with arts and humanities, students can develop a more holistic understanding of the world around them. This fusion encourages versatile problem-solving skills, enabling students to come up with creative solutions that a purely technical approach might miss.

Understanding cultural nuances and human behaviors can lead to the development of more user-friendly and accessible technology. Moreover, subjects like philosophy and ethics can play a significant role in guiding future tech professionals to consider the broader implications of the technology they create, ensuring that it serves to enhance society rather than detract from it.

In real-world settings, tech professionals rarely work in isolation; they are often part of multidisciplinary teams where clear communication and understanding of different viewpoints are key to success. By gaining insights from arts and humanities, students can learn to articulate technical concepts to non-experts and appreciate the contributions of colleagues from different backgrounds. This interplay of knowledge and skills makes for a more adaptable and well-rounded individual, or in other words, a whole human ready to innovate in the tech world.

Coordinating Group Success with Emotional Intelligence and Communication

Emotional intelligence and leadership skills are often grown best within the context of group projects and experiential learning environments. Students interact with others who might work differently than they do,  and they dip into recognizing and managing emotions within a team. This collaborative atmosphere asks each student to step into leading roles, practice empathy and task management while preparing them for similar challenges they’ll face in the tech industry.

Communication skills are also refined through these hands-on projects. Students must articulate technical concepts clearly and work together to solve problems. Collaborating with diverse teams and explaining the specialty to people who don’t work with that area of expertise is vital for future work environments.

Navigating Technology with Good Ethics and Data Literacy

The rapid advancement of technology has caused a stir when it comes to data literacy and ethics, and that’s why it’s important to consider navigating technology from the lens of moral philosophy. What does it look like to encourage students to assess technology’s societal impact, explore the problems of data privacy, and recognize the pitfalls of algorithmic bias? Asking students to delve into these topics will help them as the tech continues to innovate.

A lot of today’s living happens online, and we still have lives in the physical world where people are deeply impacted by their digital interactions. Students know this. Every technological advancement comes with some level of social impact, and it’s a good exercise for students to consider the wider effects of their innovations alongside society and the environment. Developing reasoning skills alongside an awareness of technology’s societal role will enable students to forge solutions that are not only innovative but also socially conscious, preparing them to lead the charge in a tech-driven future that prioritizes the public good.

Creating a Learning Environment for AI and Technical Prompting

When it comes to technology, the best thing for students is to train them in durable skills and let them get hands-on with new Artificial Intelligence advancements. As a company devoted to learning, we understand the importance of allowing future technologists to experience the latest technologies, and we’ve developed a learning environment that gives MAXX Potential Apprentices access to a range of AI options within a controlled space that prioritizes data loss prevention and quality content. This customizable AI assistant that we call MAXX GPT can be built for your company or educational institution. Reach out to MAXX Potential to find out more about building a GPT for your needs.

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